Insights

Expanding Product Line Serta's recent launch of bed-in-a-box mattresses and hybrid models indicates a strong focus on convenient, affordable sleep solutions, presenting opportunities to cross-sell these innovative products to existing retailers and hospitality partners seeking modern, trusted bedding options.

Hospitality Market Focus With its extensive partnership network including Marriott, Hilton, and other major hotel chains, Serta is well-positioned to continue expanding B2B sales, especially with its recent introductions that cater to the hospitality industry seeking high-quality, easy-to-install mattresses.

International Reach Serta's distribution in over 100 countries and multiple manufacturing facilities provide a significant advantage in sourcing and scaling supply for global clients, allowing sales teams to target international markets and hospitality brands expanding worldwide.

Innovation and Quality The company’s emphasis on quality innovations like the Perfect Sleepers, gel memory foam, and zoned support mattresses offers a compelling narrative for Sales teams to approach high-end and premium retailers and hoteliers seeking differentiated sleep products.

Growth and Market Trends Serta's strategic initiatives to increase retail traffic and conversion, along with strong brand recognition as America's top mattress manufacturer, present ample opportunities to upsell premium and hybrid mattresses to retailers looking to meet evolving consumer preferences for comfort and convenience.

Serta Tech Stack

Serta uses 8 technology products and services including Crazy Egg, Google Analytics Enhanced eCommerce, Hotjar, and more. Explore Serta's tech stack below.

  • Crazy Egg
    Analytics
  • Google Analytics Enhanced eCommerce
    Analytics
  • Hotjar
    Analytics
  • Preact
    Javascript Libraries
  • instant.page
    Javascript Libraries
  • Bazaarvoice Reviews
    Online Review Management
  • Yoast SEO
    Search Engines
  • Yoast SEO Premium
    Search Engines

Media & News

Serta's Email Address Formats

Serta uses at least 1 format(s):
Serta Email FormatsExamplePercentage
FLast@serta.comJDoe@serta.com
75%
First.Last@serta.comJohn.Doe@serta.com
12%
First_Last@serta.comJohn_Doe@serta.com
12%
FirstLast@serta.comJohnDoe@serta.com
1%

Frequently Asked Questions

What is Serta's phone number?

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You can contact Serta's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Serta's official website and social media links?

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Serta's official website is serta.com and has social profiles on LinkedIn.

What is Serta's SIC code NAICS code?

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Serta's SIC code is 2515 - Mattresses, Foundations, and Convertible Beds NAICS code is 31-33 - Manufacturing.

How many employees does Serta have currently?

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As of December 2025, Serta has approximately 1K employees across 6 continents, including North AmericaSouth AmericaAsia. Key team members include Cfo: T. W.Chief Marketing Officer: J. M. T. V.Chief Financial Officer: J. W.. Explore Serta's employee directory with LeadIQ.

What industry does Serta belong to?

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Serta operates in the Manufacturing industry.

What technology does Serta use?

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Serta's tech stack includes Crazy EggGoogle Analytics Enhanced eCommerceHotjarPreactinstant.pageBazaarvoice ReviewsYoast SEOYoast SEO Premium.

What is Serta's email format?

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Serta's email format typically follows the pattern of FLast@serta.com. Find more Serta email formats with LeadIQ.

When was Serta founded?

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Serta was founded in 1931.

Serta

ManufacturingGeorgia, United States1001-5000 Employees

Serta is the #1 Mattress Manufacturer in the United States.  The company’s product portfolio includes the only official mattress of the National Sleep Foundation, The Serta Perfect Sleeper® and the revolutionary iComfort® gel memory foam sleep system, both named Consumers Digest Best Buys. Serta also manufactures the upscale Trump Home™ and Perfect Day® iSeries™ collections, featuring a combination of Serta’s exclusive gel memory foam and an advanced innerspring system.    

As the leading provider of mattresses to the hospitality industry, Serta partners with hotel groups such as Hilton Hotels, Marriott, Intercontinental Hotels Group, Bellagio Hotel, Wyndham Hotels, Omni Hotels, Choice Hotels, Accor Hotels and many more.
 
Serta has 23 U.S. and 4 Canadian manufacturing plants.  In addition, Serta is distributed internationally in more than 100 other countries.  With its worldwide network, Serta is able to respond quickly to customers’ needs while still preserving strict control standards to ensure the highest quality.

For more information, visit www.serta.com.

Section iconCompany Overview

Phone number
Website
serta.com
SIC Code
2515 - Mattresses, Foundations, and Convertible Beds
NAICS Code
31-33 - Manufacturing
Founded
1931
Employees
1001-5000

Section iconFunding & Financials

  • $1B$10B

    Serta's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Serta's revenue is estimated to be in the range of $1B$10B

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