Strategic Partnerships SigFig has established key partnerships with prominent financial institutions such as UBS, Wells Fargo, Citizens, and Scotiabank. Leveraging these existing partnerships can open doors for collaboration opportunities and introductions within the financial services industry.

Expansion into International Markets By partnering with Santander Bank in Spain, SigFig has demonstrated its interest in expanding globally. This presents a sales opportunity for exploring partnerships with other international banks and financial institutions seeking digital transformation solutions.

New Leadership Team With recent appointments of high-profile executives like Steve Mattus as Chief Investment Officer and GM of Digital Wealth, SigFig is signaling a focus on growth and innovation. Engaging the new leadership team could lead to discussions about upcoming projects and technology implementations.

Financial Backing Having received a significant investment of $50 million from General Atlantic, SigFig has the financial backing to explore new ventures and expand its offerings. This financial stability could present an opportunity for sales professionals to pitch strategic solutions without concerns about the company's financial health.

Industry Expertise SigFig's specialization in financial technology and its track record with major banks position the company as an industry expert in digital wealth management solutions. Leveraging SigFig's expertise can provide valuable insights during sales pitches and negotiations with potential clients seeking cutting-edge financial technology solutions.