Sports Fan Engagement StudySimmons Research released the Sports Fan Engagement Study, offering detailed insights into sports fandom in the United States. This study could be leveraged to develop targeted marketing campaigns for sports-related products and services.

Partnership with RealityMineThe collaboration between Simmons Research and RealityMine provides access to cross-channel consumer intelligence, enhancing the capabilities to design effective multi-platform media campaigns. Targeting brands looking to optimize their advertising strategies could yield potential sales opportunities.

Advanced Tech StackSimmons Research utilizes a robust tech stack including Google Analytics, WordPress, and Google Tag Manager. Offering technology-driven solutions and analytics services could attract companies seeking innovative market research methods.

Mid-sized Market Research PlayerWith 51-200 employees and revenue in the range of $10M - $50M, Simmons Research positions itself as a mid-sized player in the market research industry. This size may appeal to organizations looking for personalized attention and tailored research services.

Competitive Landscape AnalysisCompared to industry giants like Ipsos and Nielsen, Simmons Research stands out for its niche focus and potential for more customized research offerings. Targeting clients who value specialized insights could be a strategic approach for sales growth.