Innovative Ad Platform Smaato offers a comprehensive omnichannel ad server and monetization platform that enables publishers to consolidate their first-party data and optimize inventory management, making it ideal for publishers seeking to enhance their digital ad revenues.

Global Reach Focus With a presence in key markets such as New York, Hamburg, Beijing, and Singapore, Smaato targets global advertisers and publishers aiming to expand their audience reach across diverse regions and devices.

Strategic Partnerships Recent collaborations with LiveRamp and Water.org demonstrate Smaato's commitment to data-driven solutions and social impact, opportunities that can be leveraged to attract brands focused on responsible advertising and data integration.

Growing Market Share Operating within the mobile in-app advertising space with an estimated revenue between $25 million and $50 million and a focused client base, Smaato presents growth opportunities in the competitive ad tech landscape for companies seeking expanding digital ad services.

Sustainability Initiatives Partnership with Planetly to evaluate and reduce carbon footprint highlights Smaato’s emphasis on eco-friendly practices, appealing to environmentally conscious brands looking for sustainable advertising partners.