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Insights

Diversified Product Portfolio Snowleader offers a wide range of outdoor sports equipment and clothing from over 500 brands, catering to diverse customer preferences and needs. Targeted promotional campaigns highlighting specific product categories can boost sales and attract new customers.

Strategic Brand Partnerships The recent partnership with K2 Group, Inc. to distribute Eider in Europe opens up new avenues for cross-promotion and collaboration. Leveraging this partnership to introduce exclusive offers or limited-edition products can create a buzz and increase sales.

Strong Online Presence With a robust e-commerce platform powered by Magento and supported by tools like Facebook Pixel and reCAPTCHA, Snowleader has the technological infrastructure to drive online sales. Implementing targeted digital marketing campaigns based on user behavior analytics can enhance conversion rates.

Funding for Growth Having secured a funding of $11M, Snowleader has the financial resources to invest in marketing initiatives, expand product lines, and explore international markets. A strategic allocation of funds towards customer loyalty programs and brand visibility can lead to increased sales revenue.

Market Positioning and Competition Positioned alongside renowned outdoor equipment brands like Black Diamond Equipment and REI, Snowleader can differentiate itself through personalized customer service and exclusive in-store experiences at its physical outlets. Conducting market analysis to identify gaps in competitor offerings can help tailor sales strategies effectively.

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SNOWLEADER Tech Stack

SNOWLEADER uses 8 technology products and services including Facebook Pixel, Magento, New Relic, and more. Explore SNOWLEADER's tech stack below.

  • Facebook Pixel
    Analytics
  • Magento
    E-commerce
  • New Relic
    Real User Monitoring
  • reCAPTCHA
    Security
  • Bootstrap
    UI Frameworks
  • Nginx
    Web Servers
  • Google Plus
    Widgets
  • Facebook
    Widgets

SNOWLEADER's Email Address Formats

SNOWLEADER uses at least 1 format(s):
SNOWLEADER Email FormatsExamplePercentage
First.Last@snowleader.comJohn.Doe@snowleader.com
26%
First@snowleader.comJohn@snowleader.com
24%
First.Last@snowleader.comJohn.Doe@snowleader.com
26%
First@snowleader.comJohn@snowleader.com
24%

Frequently Asked Questions

Where is SNOWLEADER's headquarters located?

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SNOWLEADER's main headquarters is located at 4, Allée du Parmelan Épagny Metz-Tessy, Auvergne-Rhône-Alpes 74370 FR. The company has employees across 3 continents, including EuropeNorth AmericaAsia.

What is SNOWLEADER's official website and social media links?

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SNOWLEADER's official website is snowleader.com and has social profiles on LinkedIn.

How much revenue does SNOWLEADER generate?

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As of April 2024, SNOWLEADER's annual revenue reached $15M.

How many employees does SNOWLEADER have currently?

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As of April 2024, SNOWLEADER has approximately 125 employees across 3 continents, including EuropeNorth AmericaAsia. Key team members include Owner And Ceo Snowleader: T. R.Directeur Des Achats/Head Of Purchasing: V. H.Traffic Manager: E. P.. Explore SNOWLEADER's employee directory with LeadIQ.

What industry does SNOWLEADER belong to?

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SNOWLEADER operates in the Technology, Information and Internet industry.

What technology does SNOWLEADER use?

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SNOWLEADER's tech stack includes Facebook PixelMagentoNew RelicreCAPTCHABootstrapNginxGoogle PlusFacebook.

What is SNOWLEADER's email format?

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SNOWLEADER's email format typically follows the pattern of . Find more SNOWLEADER email formats with LeadIQ.

How much funding has SNOWLEADER raised to date?

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As of April 2024, SNOWLEADER has raised $11M in funding. The last funding round occurred on Jan 22, 2020 for $11M.

When was SNOWLEADER founded?

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SNOWLEADER was founded in 2008.
SNOWLEADER

SNOWLEADER

Technology, Information and InternetAuvergne-Rhône-Alpes, France51-200 Employees

Snowleader est un site de vente en ligne d'article de sports spécialisé dans 3 domaines : sports d'hiver, outdoor et city.

Spécialiste de la vente d’équipements pour les sports outdoor depuis 2008, Snowleader est devenu la référence en ligne pour les achats de matériel de montagne. Plus de 80 000 références sont proposées sur le site e-commerce et pas moins de 500 marques sont partenaires.

Snowleader dispose également de 3 boutiques physiques : Annecy, Chamonix et Lyon.
Notre entrepôt logistique de 25 000m2 se situe en Isère sur la commune du Versoud, et notre siège social est à Annecy en Haute-Savoie.

Clin d’œil à sa région d’origine, un reblochon fermier (ou un cadeau 100% de la yaute) est offert pour toute commande de plus de 150€.

Section iconCompany Overview

Headquarters
4, Allée du Parmelan Épagny Metz-Tessy, Auvergne-Rhône-Alpes 74370 FR
Founded
2008
Employees
51-200

Section iconFunding & Financials

  • $11M

    SNOWLEADER has raised a total of $11M of funding over 2 rounds. Their latest funding round was raised on Jan 22, 2020 in the amount of $11M.

  • $10M$50M

    SNOWLEADER's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $11M

    SNOWLEADER has raised a total of $11M of funding over 2 rounds. Their latest funding round was raised on Jan 22, 2020 in the amount of $11M.

  • $10M$50M

    SNOWLEADER's revenue is in the range of $10M$50M

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