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Insights

Innovative Product Line SoCal Beauty’s proprietary magnetic strip lash system and patent-pending products demonstrate a commitment to innovation, presenting an opportunity to expand distribution channels with beauty retailers and salons seeking cutting-edge lash solutions.

Growth Potential Having experienced exponential growth since developing professional lash products during the pandemic, the company shows strong market demand and offers potential for scalable partnerships with distributors and professional salons.

Industry Recognition Multiple awards in 2017 and 2019 highlight SoCal Beauty’s established reputation within the local beauty industry, making it a viable partner for collaborations with premium beauty brands seeking authentic, award-winning products.

Digital Engagement Utilizing a modern tech stack and active online presence, SoCal Beauty is well-positioned to leverage e-commerce platforms and digital marketing strategies to grow sales directly to consumers and professional clients.

Market Positioning Operating within the $1M to $10M revenue range, SoCal Beauty presents a promising opportunity for targeted sales efforts toward mid-sized beauty product companies and professional salons aiming to diversify their lash product offerings.

SoCal Beauty Tech Stack

SoCal Beauty uses 8 technology products and services including jsDelivr, Google Workspace, Font Awesome, and more. Explore SoCal Beauty's tech stack below.

  • jsDelivr
    Content Delivery Network
  • Google Workspace
    Email
  • Font Awesome
    Font Scripts
  • FancyBox
    Javascript Libraries
  • Modernizr
    Javascript Libraries
  • Shop Pay
    Payment Processing
  • PayPal
    Payment Processing
  • YouTube
    Video Players

SoCal Beauty's Email Address Formats

SoCal Beauty uses at least 1 format(s):
SoCal Beauty Email FormatsExamplePercentage
First@socalbeauty.comJohn@socalbeauty.com
50%
First@socalbeauty.comJohn@socalbeauty.com
50%

Frequently Asked Questions

Where is SoCal Beauty's headquarters located?

Minus sign iconPlus sign iconSoCal Beauty's main headquarters is located at 6 Journey Suite 155 Aliso Viejo, California 92656 United States. The company has employees across 1 continents, including North America.

What is SoCal Beauty's official website and social media links?

Minus sign iconPlus sign iconSoCal Beauty's official website is socalbeauty.com and has social profiles on LinkedIn.

What is SoCal Beauty's NAICS code?

Minus sign iconPlus sign iconSoCal Beauty's NAICS code is 32562 - Toilet Preparation Manufacturing.

How many employees does SoCal Beauty have currently?

Minus sign iconPlus sign iconAs of March 2026, SoCal Beauty has approximately 5 employees across 1 continents, including North America. Key team members include Chief Executive Officer: B. H. S.Eyelash Artist, Skin Specialist: S. P.Lash Extension Specialist: L. B.. Explore SoCal Beauty's employee directory with LeadIQ.

What industry does SoCal Beauty belong to?

Minus sign iconPlus sign iconSoCal Beauty operates in the Personal Care Product Manufacturing industry.

What technology does SoCal Beauty use?

Minus sign iconPlus sign iconSoCal Beauty's tech stack includes jsDelivrGoogle WorkspaceFont AwesomeFancyBoxModernizrShop PayPayPalYouTube.

What is SoCal Beauty's email format?

Minus sign iconPlus sign iconSoCal Beauty's email format typically follows the pattern of First@socalbeauty.com. Find more SoCal Beauty email formats with LeadIQ.

When was SoCal Beauty founded?

Minus sign iconPlus sign iconSoCal Beauty was founded in 2014.

SoCal Beauty

Personal Care Product ManufacturingCalifornia, United States2-10 Employees

SoCal Beauty is the home of the Lash Lover, established in 2014. We are an innovative beauty brand that specializes in lash extension professional products and provides our in-store guests with a lash extension experience they will never forget.

SoCal Beauty has experienced exponential growth as we began developing professional lash products during the pandemic. The most well known, Designer Lashes, are a customizable magnetic strip lash system made for lash artists. This product & system is now patent pending. Our Designer Lashes allow beauty professionals the opportunity to work anytime and service guests from anywhere. 

SoCal Beauty prides itself on being a leader in the lash industry with innovative education, product & quality service.

Section iconCompany Overview

Headquarters
6 Journey Suite 155 Aliso Viejo, California 92656 United States
Website
socalbeauty.com
NAICS Code
32562 - Toilet Preparation Manufacturing
Founded
2014
Employees
2-10

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    SoCal Beauty's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    SoCal Beauty's revenue is estimated to be in the range of $1M$10M

Company Leadership

  • Stylized image of a person
    B. H. S.
    Chief Executive Officer
    Phone icon
    Mobile Phone
  • Stylized image of a person
    S. P.
    Eyelash Artist, Skin Specialist
    Phone icon
    Mobile Phone
  • Stylized image of a person
    L. B.
    Lash Extension Specialist
    Phone icon
    Mobile Phone
  • Stylized image of a person
    K. O.
    Eyelash Extension Technician
    Phone icon
    Mobile Phone

Employee Directory

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