Market Positioning Software Wholesale Intl. aims to be a market leader in software licensing with a strong focus on excellent consulting services and innovative technologies, presenting opportunities to target mid-sized organizations seeking trusted licensing partners.

Growth Potential With revenue estimates between 1 million and 10 million and a relatively small team of 11-50 employees, the company shows potential for scalable growth through expanded service offerings or geographic expansion.

Technology Focus Their use of tools like RequireJS, Google Analytics, and Google Tag Manager indicates a commitment to leveraging data-driven marketing and operational efficiency, which can be beneficial for tailored IT and analytics solutions.

Competitive Landscape Positioned alongside larger players like SHI International and PCM, Software Wholesale Intl. can capitalize on niche opportunities by emphasizing personalized service and honest business practices to attract organizations seeking consultative licensing support.

Customer Opportunity Target organizations in the US and beyond that require reliable software licensing solutions, especially those looking for a partner with a strong consultative approach, to increase client acquisition and build long-term relationships.