Expansion opportunities Solimar is expanding into carton converting, flexible packaging, labels, textiles, and wide format, presenting cross-sell opportunities to customers in print and packaging industries seeking end-to-end workflow optimization.

Cloud and delivery The launch of SOLsearcher Cloud and emphasis on secure transactional document archive and delivery for Microsoft Azure signals a move toward cloud-based workflow solutions, offering upsell potential to clients migrating from on-premises to cloud architectures.

Key integrations Solimar’s strong compatibility with major vendors and hardware (Canon, HP, Xerox, Ricoh, Xeikon, etc.) and its open integration posture create opportunities to bundle with complementary software, printers, and DSIs to deliver end-to-end production efficiency.

Industry recognition A history of industry awards and a growing client list (including ABT Mailcom) position Solimar as a trusted partner for organizations seeking proven workflow automation, enabling targeted outreach to mid-market enterprises with complex print and direct mail needs.

New capabilities Recent releases like SOLscript Xpress and SOLitrack updates indicate a focus on variable data printing efficiency and production visibility, which can be leveraged to upsell advanced tracking, analytics, and optimization modules to existing customers.