Franchise Growth The company is actively expanding through franchising and opening additional shops in neighboring western states, presenting sales opportunities with franchise partnerships, regional equipment suppliers, and multi-unit regional development deals.

Low Headcount, High Reach With a small team (2-10 employees) and rapid expansion plans, there is a need for scalable operations support, franchising systems, store design and supply chain solutions that can be standardized across multiple locations.

Experiential Offerings Unique premium hand-crafted cones, cereal mix-ins, and handmade waffle cones create a distinctive value proposition; opportunities exist to upsell co-branded collaborations, seasonal menu SKUs, and local ingredient partnerships.

Digital & Analytics Existing tech stack includes Facebook Pixel, Google Fonts, Azure, and web infrastructure; potential to upsell digital marketing services, loyalty programs, and data-driven customer insights to optimize promotions and store performance.

Regional Partnership Presence in Salt Lake City with arena location exposure suggests avenues for sponsorships, venue partnerships, and cross-promotion with sports teams and entertainment venues in expansion markets such as Arizona, Nevada, Colorado, and Idaho.