Strategic Partnerships Splash Wines has recently partnered with key players in the wine industry such as Reverse Wine Snob and Iconic Brands Inc., indicating a focus on collaboration and expanding market reach through tailored product lines.
Expert Leadership With the appointment of Bruce Cunningham as President, a seasoned professional in direct-to-consumer marketing, Splash Wines has strengthened its leadership team to drive strategic sales growth and innovative customer engagement initiatives.
Equity Crowdfunding By launching an equity offering through Seedinvest, Splash Wines has opened up opportunities for investors to become stakeholders in the company, potentially increasing brand loyalty and customer engagement through shared ownership.
Tech-Driven Sales Utilizing a tech stack that includes Snowplow, Open Graph, and AddShoppers, Splash Wines demonstrates a commitment to leveraging technology for personalized marketing, customer data analysis, and targeted sales strategies.
Competitive Positioning In a market where direct-to-consumer wine companies vary in size and revenue, Splash Wines' strategic partnerships, expert leadership, and tech-driven approach position it favorably for capturing market share and driving sales growth.