Insights

Expanding Market Reach Sports Connection ApS operates over 62 physical SKECHERS stores across Denmark, Sweden, Norway, Finland, and Northern Germany, complemented by a strong online presence in multiple Nordic countries. This broad geographic footprint presents opportunities to develop targeted marketing campaigns and exclusive product collaborations to boost both foot traffic and online sales.

Wholesale Network Potential With a distribution reach through more than 1,800 retail partners in the Nordic region, there is significant potential to expand wholesale partnerships, introduce new product lines, and enhance brand visibility in sports and footwear retail channels to increase sales volumes.

Customer Segmentation SKECHERS' diverse product portfolio, including lifestyle, fashion, and performance shoes for men, women, and children, creates opportunities to target specific customer segments with tailored marketing initiatives, driving higher conversion rates and customer loyalty.

Growth in E-Commerce The company's existing online stores in multiple countries indicate a solid e-commerce infrastructure. Leveraging digital marketing strategies, personalized shopping experiences, and loyalty programs could enhance direct-to-consumer sales and capture a broader online customer base.

Leveraging Brand Strength As part of the globally recognized SKECHERS brand, Sports Connection ApS can capitalize on brand equity by promoting new collections and sustainability initiatives, appealing to environmentally conscious consumers and differentiating from competitors.

Sports Connection ApS | SKECHERS Tech Stack

Sports Connection ApS | SKECHERS uses 8 technology products and services including Salesforce, MySQL, oEmbed, and more. Explore Sports Connection ApS | SKECHERS's tech stack below.

  • Salesforce
    Customer Relationship Management
  • MySQL
    Database
  • oEmbed
    Dev Tools
  • jQuery
    Javascript Libraries
  • Microsoft
    Miscellaneous
  • Priority Hints
    Performance
  • PHP
    Programming Languages
  • Yoast SEO
    Search Engines

Media & News

Sports Connection ApS | SKECHERS's Email Address Formats

Sports Connection ApS | SKECHERS uses at least 1 format(s):
Sports Connection ApS | SKECHERS Email FormatsExamplePercentage
First@sportsconnection.dkJohn@sportsconnection.dk
49%
FL@sportsconnection.dkJD@sportsconnection.dk
1%
First@sportsconnection.dkJohn@sportsconnection.dk
49%
FL@sportsconnection.dkJD@sportsconnection.dk
1%

Frequently Asked Questions

Where is Sports Connection ApS | SKECHERS's headquarters located?

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Sports Connection ApS | SKECHERS's main headquarters is located at 89 Kvaglundvej Esbjerg ø, South Denmark 6705 Denmark. The company has employees across 3 continents, including EuropeNorth AmericaAsia.

What is Sports Connection ApS | SKECHERS's official website and social media links?

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Sports Connection ApS | SKECHERS's official website is sportsconnection.dk and has social profiles on LinkedIn.

What is Sports Connection ApS | SKECHERS's NAICS code?

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Sports Connection ApS | SKECHERS's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Sports Connection ApS | SKECHERS have currently?

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As of February 2026, Sports Connection ApS | SKECHERS has approximately 105 employees across 3 continents, including EuropeNorth AmericaAsia. Key team members include Head Of Finance: R. K.Business Owner: J. I.Executive Assistant To The Skechers Nordic Country Manager: G. M. M.. Explore Sports Connection ApS | SKECHERS's employee directory with LeadIQ.

What industry does Sports Connection ApS | SKECHERS belong to?

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Sports Connection ApS | SKECHERS operates in the Retail Apparel and Fashion industry.

What technology does Sports Connection ApS | SKECHERS use?

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Sports Connection ApS | SKECHERS's tech stack includes SalesforceMySQLoEmbedjQueryMicrosoftPriority HintsPHPYoast SEO.

What is Sports Connection ApS | SKECHERS's email format?

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Sports Connection ApS | SKECHERS's email format typically follows the pattern of First@sportsconnection.dk. Find more Sports Connection ApS | SKECHERS email formats with LeadIQ.

When was Sports Connection ApS | SKECHERS founded?

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Sports Connection ApS | SKECHERS was founded in 1994.

Sports Connection ApS | SKECHERS

Retail Apparel and FashionSouth Denmark, Denmark51-200 Employees

Sports Connection ApS is a subsidiary of the American footwear brand SKECHERS in the Nordic countries. We operate more than 62 SKECHERS stores in Denmark, Sweden, Norway, Finland and in Northern Germany, and SKECHERS online stores in Denmark, Sweden, Norway, and Finland. Our products are also distributed through a strong wholesale footprint, of more than 1,800 retailers in the shoe- and sports industry in the Nordic countries. 

SKECHERS is the World's third largest footwear brand, sold in over 180 countries and in 2022, 263 million pairs of SKECHERS were sold worldwide, through multi-brand shoe stores, sports shops, department stores and online, and, in more than 5,200 SKECHERS concept stores around the world.

SKECHERS USA, Inc., based in Manhattan Beach in California, designs, develops, and markets a broad range of lifestyle-, fashion- and leisure shoes men, women, and children, and is an established footwear brand in the performance segment with functional golf-, running-, walking-, and training shoes. Stylish and innovative quality footwear with exceptional comfort, for every occasion.

Section iconCompany Overview

Headquarters
89 Kvaglundvej Esbjerg ø, South Denmark 6705 Denmark
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1994
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Sports Connection ApS | SKECHERS's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Sports Connection ApS | SKECHERS's revenue is estimated to be in the range of $1M$10M

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