Insights

Expanding Market Reach Sports Performance Tracking has demonstrated growth across international markets, serving over 110 countries with a substantial athlete user base. This widespread presence indicates high potential for localized sales efforts, multilingual support, and regional partnerships to further penetrate emerging sports markets globally.

Focus on Performance Analytics The company's core offering of wearable technology and performance analysis software presents opportunities to upsell advanced features, data integration services, and customized analytics solutions to professional teams, sports academies, and training centers seeking to optimize athlete performance.

Strategic Partnerships Recent collaborations with sports associations and veterinary tech companies suggest a tendency toward strategic alliances. Leveraging these partnerships or establishing new ones could open doors for joint ventures, co-branded products, or increased adoption in niche markets like veterinary sports science.

Technology and Innovation With a tech stack that includes real-time GPS tracking, heat map capabilities, and analytics platforms, there is a significant opportunity to enhance integration with other sports management and health monitoring systems, providing a comprehensive ecosystem for clients looking to digitize and innovate their training and monitoring processes.

Funding and Growth Potential Having secured $3.8 million in funding and generating revenue between 1 million and 10 million dollars, Sports Performance Tracking is positioned for growth and product expansion. Targeted outreach to mid-sized sports organizations and expanding into professional leagues could accelerate revenue streams and market competitiveness.

Sports Performance Tracking Tech Stack

Sports Performance Tracking uses 8 technology products and services including Curalate, TrackJS, Font Awesome, and more. Explore Sports Performance Tracking's tech stack below.

  • Curalate
    Analytics
  • TrackJS
    Analytics
  • Font Awesome
    Font Scripts
  • Envoy
    Load Balancers
  • Priority Hints
    Performance
  • Java
    Programming Languages
  • Bootstrap
    UI Frameworks
  • X-Content-Type-Options
    Web & Portal Technology

Sports Performance Tracking's Email Address Formats

Sports Performance Tracking uses at least 1 format(s):
Sports Performance Tracking Email FormatsExamplePercentage
First@sportsperformancetracking.comJohn@sportsperformancetracking.com
35%
First.Last@sportsperformancetracking.comJohn.Doe@sportsperformancetracking.com
15%
First@sportsperformancetracking.comJohn@sportsperformancetracking.com
35%
First.Last@sportsperformancetracking.comJohn.Doe@sportsperformancetracking.com
15%

Frequently Asked Questions

Where is Sports Performance Tracking's headquarters located?

Minus sign iconPlus sign icon
Sports Performance Tracking's main headquarters is located at 126 Walnut St, Cremorne, Victoria 3121, AU. The company has employees across 4 continents, including OceaniaAsiaNorth America.

What is Sports Performance Tracking's official website and social media links?

Minus sign iconPlus sign icon
Sports Performance Tracking's official website is sportsperformancetracking.com and has social profiles on LinkedInCrunchbase.

What is Sports Performance Tracking's NAICS code?

Minus sign iconPlus sign icon
Sports Performance Tracking's NAICS code is 7112 - Spectator Sports.

How many employees does Sports Performance Tracking have currently?

Minus sign iconPlus sign icon
As of October 2025, Sports Performance Tracking has approximately 11 employees across 4 continents, including OceaniaAsiaNorth America. Key team members include Founder / Director: W. S.General Manager: M. L.Customer Success: C. J. L.. Explore Sports Performance Tracking's employee directory with LeadIQ.

What industry does Sports Performance Tracking belong to?

Minus sign iconPlus sign icon
Sports Performance Tracking operates in the Spectator Sports industry.

What technology does Sports Performance Tracking use?

Minus sign iconPlus sign icon
Sports Performance Tracking's tech stack includes CuralateTrackJSFont AwesomeEnvoyPriority HintsJavaBootstrapX-Content-Type-Options.

What is Sports Performance Tracking's email format?

Minus sign iconPlus sign icon
Sports Performance Tracking's email format typically follows the pattern of First@sportsperformancetracking.com. Find more Sports Performance Tracking email formats with LeadIQ.

How much funding has Sports Performance Tracking raised to date?

Minus sign iconPlus sign icon
As of October 2025, Sports Performance Tracking has raised $3.8M in funding. The last funding round occurred on Dec 05, 2017 for $3.8M.

When was Sports Performance Tracking founded?

Minus sign iconPlus sign icon
Sports Performance Tracking was founded in 2014.
Sports Performance Tracking

Sports Performance Tracking

Spectator SportsAustralia11-50 Employees

Call us today +613 9415 7400

Sports Performance Tracking (SPT) is the market leader in semi-professional and amateur wearable technology and performance analytics.

Over 108,000 athletes and 6,900 teams in over 110 different countries rely on SPT to unlock their true performance potential using simple yet powerful in-game GPS devices alongside GameTraka; our analysis software.

Get feedback on metrics such as total distance, work rate, intensity, top speed, hard running efforts, or monitor your athletes using live tracking or heat map capabilities. Whatever you’re after, you're in control!

SPT - Stop Guessing. Start Measuring.

Section iconCompany Overview

Headquarters
126 Walnut St, Cremorne, Victoria 3121, AU
NAICS Code
7112 - Spectator Sports
Founded
2014
Employees
11-50

Section iconFunding & Financials

  • $3.8M

    Sports Performance Tracking has raised a total of $3.8M of funding over 4 rounds. Their latest funding round was raised on Dec 05, 2017 in the amount of $3.8M.

  • $1M$10M

    Sports Performance Tracking's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $3.8M

    Sports Performance Tracking has raised a total of $3.8M of funding over 4 rounds. Their latest funding round was raised on Dec 05, 2017 in the amount of $3.8M.

  • $1M$10M

    Sports Performance Tracking's revenue is estimated to be in the range of $1M$10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.