Strong Market Presence With over 10,000 employees and a focus on serving companies with 20 or more employees, Staples Business Division demonstrates a robust market presence in the B2B office supplies and packaging industry, offering significant sales opportunities in enterprise accounts.

Recent Strategic Acquisitions The company's recent acquisitions of Essendant and its merger with Office Depot suggest a focused growth strategy through expanding product distribution channels and enhancing their portfolio, which opens avenues for upselling complementary office and industrial supplies.

Technology Adoption Utilizing advanced tools like The Trade Desk, Google Tag Manager, and Cloudflare indicates a strong digital marketing and analytics capability, creating opportunities to target and engage high-value business clients more effectively.

Brand Campaign Initiatives The launch of the 'Business is Human' marketing campaign highlights a focus on blending AI with human insights, which can be leveraged to promote customized solutions that appeal to modern, experience-driven business clients.

Focused Customer Program Staples Advantage’s customized programs and dedicated account management for large organizations position the company to offer tailored solutions that can be expanded or upsold, especially within industries like healthcare, government, and corporate sectors seeking efficient supply chain services.