Localized Growth Starnes Media operates a growing portfolio of seven community newspapers and niche magazines in the Birmingham area, presenting multiple cross-sell opportunities for local advertisers across print and digital channels.

Digital Marketing Expansion With Starnes Digital offering mobile-first websites, lead generation strategies, and targeted ad campaigns, there is potential to upsell existing clients to full-service digital marketing retainers and performance-based services.

Community Engagement Award-winning local publications and a focus on building community present selling points for sponsorships, event marketing, and branded content programs that align with local businesses seeking authentic community reach.

Young Audience Programs The Young Guns initiative demonstrates willingness to experiment with culinary and cultural content; this can be extended to sponsored content series, immersive campaigns, and youth-oriented experiences for brand collaborations.

Financial Scale With reported revenue in the 10-25M range and a lean 11-50 employee base, there is room to offer scalable marketing packages, performance analytics, and bundled print-plus-digital solutions to mid-market advertisers seeking measurable ROI.