Insights

Acquisition momentum Storylane has recently expanded through the acquisition of PreSkale Technology and appointed a new CEO, signaling aggressive growth, strategic reorientation toward presales automation, and potential cross-sell opportunities for customers of both platforms.

Presales expansion The integration of PreSkale and the move into presales markets suggests a strong opportunity to upsell Storylane’s demo automation and RepX AI capabilities to enterprises seeking end-to-end presales acceleration and qualified lead generation.

AI driven funnel RepX provides an AI sales agent that personalizes buyer discovery, surfaces relevant demos, and qualifies leads, which can be pitched to mid-market and enterprise buyers as a differentiator for faster pipeline, higher intent leads, and improved CRM visibility.

Growth signals Recent leadership change and recognized market leadership in demo automation position Storylane as a trusted vendor with expansion-ready messaging for C-suite stakeholders and procurement teams seeking scalable demo and acceleration solutions.

Financial positioning With reported revenue in the mid tens of millions and modest external funding, Storylane presents a value proposition for customers prioritizing ROI-driven pilots and phased deployments, while exploring upsell of AI-enabled features to increase deal size.

Similar companies to Storylane

Storylane Tech Stack

Storylane uses 8 technology products and services including Google Ads, Microsoft Advertising, Reddit Ads, and more. Explore Storylane's tech stack below.

Storylane's Email Address Formats

Storylane uses at least 2 email formats:
Storylane Email FormatsExamplePercentage
FLast@storylane.ioJDoe@storylane.io
67%
First@storylane.ioJohn@storylane.io
33%

Frequently Asked Questions

What is Storylane's official website and social media links?

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Storylane's official website is storylane.io and has social profiles on LinkedIn and Crunchbase.

How much revenue does Storylane generate?

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As of August 2026, Storylane's annual revenue is estimated to be $10M - $25M.

What is Storylane's NAICS code?

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Storylane's NAICS code is 5112 - Software Publishers.

How many employees does Storylane have currently?

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As of August 2026, Storylane has approximately 80 employees across 4 continents, including Asia, North America and Europe. Key team members include Head Of Community And Customer Marketing: A. C., Head Of Demand Gen & Outbound: A. V. and Co-Founder: A. B. Explore Storylane's employee directory with LeadIQ.

What industry does Storylane belong to?

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Storylane operates in the Software Development industry.

What technology does Storylane use?

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Storylane's tech stack includes Google Ads, Microsoft Advertising, Reddit Ads, HubSpot Analytics, Canva, Figma, Marketo and Ahrefs.

What is Storylane's email format?

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Storylane's email format typically follows the pattern of FLast@storylane.io. Find more Storylane email formats with LeadIQ.

How much funding has Storylane raised to date?

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As of August 2026, Storylane has raised $3.4M in funding. The last funding round occurred on Mar 03, 2022 for $800K.

When was Storylane founded?

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Storylane was founded in 2021.
Storylane logo

Storylane

Software DevelopmentCalifornia, United States51-200 Employees

Storylane, based in San Francisco, develops software for demo automation used by B2B marketing, sales, and pre-sales teams. The platform enables rapid creation and delivery of product demonstrations, helping teams engage buyers efficiently. It has been described as easy to use, with a rapid pace of innovation and versatility across departments and use cases.

Its offering includes RepX, an AI-driven sales assistant that guides visitors through personalized discovery and surfaces relevant demos and resources. The system qualifies leads before human sales involvement, contributing to higher-intent leads and stronger pipeline visibility. In late 2024, Storylane acquired PreSkale Technology Inc., expanding its reach into the presales market.

Section iconCompany Overview

NAICS Code
5112 - Software Publishers
Founded
2021
Employees
51-200

Section iconFunding & Financials

  • $3.4M

    Storylane has raised a total of $3.4M of funding over 4 rounds. Their latest funding round was raised on Mar 03, 2022 in the amount of $800K as a Pre Seed.

  • $10M - $25M

    Storylane's revenue is estimated to be in the range of $10M - $25M

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