Strategic partnerships Straumann Group proactively pursues technology partnerships, evidenced by the recent collaboration with Smartee Group to develop a high-performance orthodontics platform. sales opportunities include offering integrated digital workflow solutions, hardware-software bundles, and co-marketing to expand the clear aligner ecosystem.

Acquisition-driven expansion The acquisition of AlliedStar enhances intraoral scanner capabilities and broadens market access for digital dentistry solutions. sales potential lies in cross-selling IOS devices, scanners, and connected services across price tiers to laboratories and clinics seeking end-to-end digital workflows.

Digital platform growth Strategic moves in centralized collaboration and smile design platforms indicate a push toward cloud-based and collaborative care tools. opportunities exist to license or implement integrated design, imaging, and case management solutions for dental networks and regional distributors.

Global dental footprint With a large employee base and a global presence, Straumann targets widespread adoption of its digital and restorative solutions. selling angles include scalable enterprise licenses for networks, training and onboarding services, and regional support contracts to drive adoption and loyalty.

Financial scale Revenue in the high hundreds of millions to low billions signals strong buying power among customers and partners. capitalize on multi-year value propositions, bundled maintenance and upgrade plans, and financing options to close larger deals with clinics, labs, and distributors.