Editorial Enhancement Techmeme recently hired Megan McCarthy as an editor, showcasing a move towards incorporating a human touch into its news aggregation process. This strategic addition presents an opportunity to emphasize the platform's editorial quality and potentially attract more users looking for curated content.
Enhanced Visitor Engagement With the introduction of pop-ups, banners, and push notification features on Techmeme's platform, there's a clear emphasis on enhancing visitor engagement. Sales reps could leverage these engagement tools as selling points to potential advertisers, highlighting the active user interaction and attention on the site.
Diversified Product Portfolio Techmeme has expanded its product portfolio to include features such as A/B testing software, mobile apps, and presentation tools. This diversification signifies an opportunity for sales teams to position Techmeme as a versatile platform that can meet various content creation and optimization needs of businesses.
Innovative Tech Adoption By adopting technologies like Hotjar, Backbone.js, and Cloudflare Bot Management, Techmeme demonstrates a commitment to innovation in its tech stack. Sales professionals can leverage this information to showcase the company's tech-forward approach, appealing to clients looking for cutting-edge solutions.
Market Expansion Potential With the launch of new features and mobile apps, Techmeme shows a dedication to expanding its market reach and catering to users across different platforms. This expansion presents sales opportunities to tap into new customer segments and explore partnerships aligned with Techmeme's growth trajectory.