Industry Leadership The Channel Company is a well-established leader in technology channel marketing and events with over three decades of experience, making it a trusted partner for IT vendors seeking to expand their market reach.

Strategic Events The company's recent participation in major industry awards and conferences, such as the Best of the Channel Awards Gala and XChange Conference, presents ongoing opportunities to engage with decision-makers and showcase relevant solutions.

Mergers and Growth The recent acquisition by Onset Financial suggests potential for cross-promotional opportunities and expanded financial solutions tailored for channel partners and IT solution providers.

Technological Engagement The company's use of advanced tech stack including Salesforce, LinkedIn Insight Tag, and data tools indicates a data-driven approach to marketing and engagement, offering opportunities to introduce innovative marketing and analytics services.

Market Positioning With revenue estimates between 250 to 500 million dollars and a broad network of midmarket and enterprise clients, The Channel Company is an ideal prospect for enterprise-grade IT solutions, software, and consulting services to support their event and marketing initiatives.