Insights

Brand momentum Leverage The Good Guys’ strong national footprint (100+ stores) and high consumer recognition to upsell premium appliances and warranty services through targeted cross-sell campaigns.

Legal & compliance lens Monitor ongoing regulatory and consumer-law matters, including store credit representations and privacy concerns, to position compliant, transparent financing and data-secure tech solutions as trust-building offerings.

B2B expansion Explore enterprise procurement partnerships and business-grade portal opportunities given the existing B2B commerce portal initiative and large retail network, targeting bulk purchasing, fleet discounts, and OEM deals.

Tech modernization Offer integrations or managed services around data analytics, supply-chain visibility, and omnichannel experience enhancements using their current tech stack (Oracle, Google Cloud, Tableau, Jira) to improve efficiency and customer insights.

Brand partnerships Capitalize on recent brand positioning and recognition by proposing exclusive product lines, co-branded campaigns, and service bundles with major manufacturers to drive footfall and higher average transactions.

Similar companies to The Good Guys

The Good Guys Tech Stack

The Good Guys uses 8 technology products and services including Ruxit, Tableau, Oracle Exadata, and more. Explore The Good Guys's tech stack below.

Ruxit
Analytics
Tableau
Business Intelligence
Oracle Exadata
Enterprise Data Storage
Google Cloud Platform
Infrastructure As A Service
Atlassian Jira
Issue Trackers
Microsoft Windows
Operating Systems
PowerShell
Security
JavaServer Pages
Web Frameworks

Media & News

The Good Guys's Email Address Formats

The Good Guys uses at least 1 format(s):

The Good Guys Email Formats	Example	Percentage
FirstLast@thegoodguys.com.au	JohnDoe@thegoodguys.com.au	85%
FirLast@thegoodguys.com.au	JohDoe@thegoodguys.com.au	9%
FirstLas@thegoodguys.com.au	JohnDoe@thegoodguys.com.au	4%
FirstMiddleLast@thegoodguys.com.au	JohnMichaelDoe@thegoodguys.com.au	2%

Frequently Asked Questions

What is The Good Guys's official website and social media links?

The Good Guys's official website is thegoodguys.com.au and has social profiles on LinkedIn.

How much revenue does The Good Guys generate?

As of July 2026, The Good Guys's annual revenue is estimated to be $250M - $500M.

What is The Good Guys's NAICS code?

The Good Guys's NAICS code is 44-45 - Retail Trade.

How many employees does The Good Guys have currently?

As of July 2026, The Good Guys has approximately 2.3K employees across 6 continents, including OceaniaNorth AmericaAsia. Key team members include Cro Analyst: Y. X. O.Cio: J. S.Chief Operations Officer: J. Z.. Explore The Good Guys's employee directory with LeadIQ.

What industry does The Good Guys belong to?

The Good Guys operates in the Retail industry.

What technology does The Good Guys use?

The Good Guys's tech stack includes RuxitTableauOracle ExadataGoogle Cloud PlatformAtlassian JiraMicrosoft WindowsPowerShellJavaServer Pages.

What is The Good Guys's email format?

The Good Guys's email format typically follows the pattern of FirstLast@thegoodguys.com.au. Find more The Good Guys email formats with LeadIQ.

When was The Good Guys founded?

The Good Guys was founded in 1952.

The Good Guys

Q: What is The Good Guys's official website and social media links?

The Good Guys's official website is thegoodguys.com.au. The Good Guys has social profiles on LinkedIn.

Q: How many employees does The Good Guys have currently?

The Good Guys has approximately 2.3K employees.

Q: What technology does The Good Guys use?

The Good Guys's tech stack includes Azure DevOps, Choices, git, HSTS, Bing Ads.

Q: What is The Good Guys's NAICS code?

The Good Guys's NAICS code is 44-45 (Retail Trade).

RetailVictoria, Australia1001-5000 Employees

The Good Guys is a Melbourne-based Australian retailer in the electrical appliances sector, employing between 1,001 and 5,000 people. Its history dates to 1952, with the Good Guys banner first appearing in 1992 on 14 stores in Victoria and expanding to more than 100 stores nationwide. The retailer carries a broad range of major brands in electrical appliances and positions itself around low prices, with the brand described as cheerful and friendly in store design, advertising, and interactions with customers. In November 2016, JB Hi-Fi acquired The Good Guys, and the combined business operates as part of JB Hi-Fi Limited. The Good Guys maintains an online presence at thegoodguys.com.au.