Recent Acquisitions The Horton Group, a Marsh & McLennan Agency LLC Company, has been actively acquiring other companies in the insurance industry. This presents an opportunity for cross-selling services and reaching out to new clients gained through these acquisitions.

Key Personnel Additions With the recent hiring of Andy Howard as a practice group leader and Dan Burkwald as an executive vice president, there is a chance to leverage their expertise and networks to expand sales efforts and tap into new markets under their leadership.

Partnership with Zuniga Health LLC The partnership between The Horton Group and Zuniga Health LLC to provide affordable health benefits to Hispanic-owned businesses in Metro Chicago opens up a niche market for tailored insurance solutions. Targeted marketing and outreach could yield significant sales opportunities.

Recognition as Best Places to Work in Insurance Being recognized as one of the best places to work in insurance speaks volumes about the company's culture and employee satisfaction. This can be leveraged in sales pitches to emphasize the company's strength, attracting clients who value ethical and employee-centric business practices.

Market Trends & Competitive Positioning With revenues ranging between $50M - 100M, The Horton Group competes with key players in the industry like EPIC Insurance Brokers & Consultants and USI Insurance Services. Keeping abreast of market trends and differentiating services could help position the company as a competitive alternative for potential clients.