Growth in Digital Presence The company launched a new website in October 2016, indicating an investment in digital marketing and online visibility, which could open opportunities for digital advertising, SEO services, or website optimization solutions.

Leadership Expansion The recent hiring of a Senior Consultant suggests plans for business development or strategic growth initiatives, signaling potential openness to consulting services, partnership opportunities, or new product launches.

Niche Market Focus Operating within the Food and Beverage Services industry with a small team implies a specialized or niche market position, presenting opportunities for tailored marketing solutions or supply chain enhancements tailored to small-scale industry players.

Technology Adoption Utilization of various web and analytics tools like Google Analytics, Yoast SEO, and Modernizr shows a focus on digital engagement and website performance optimization, opening doors for cybersecurity, data analytics, or web development services.

Industry Trends Alignment Given the company's sector and its relation to larger firms like Philip Morris International, there may be upcoming opportunities linked to industry trends towards sustainability, health-conscious offerings, or innovative product development, suitable for targeted sales propositions.