Insights

Personalized Shopping Experience Thread offers a highly personalized clothes discovery platform that combines stylist expertise with AI-driven recommendations, making it an attractive solution for brands seeking innovative ways to enhance customer engagement and tailor product offerings.

Fashion Tech Integration With a tech stack that includes Criteo, Amplitude, and Microsoft technologies, Thread is positioned as a forward-thinking company leveraging advanced analytics and advertising tools, presenting opportunities for partnerships or integration with other fashion tech providers.

Growth Investment Appeal Having raised £25M from notable investors including DeepMind founders and retail executives indicates strong investor confidence, making Thread a potential partner for premium brands or investors looking to expand into AI-driven fashion retail solutions.

International Reach Potential Located in London with a significant online presence, Thread is well-positioned to scale internationally, offering sales opportunities to brands aiming to enter or strengthen their presence within the UK and global markets.

Similar Company Benchmarking Compared to competitors like Bonobos and Stitch Fix, which have larger team sizes and revenues, Thread’s niche focus on personalized styling provides a unique selling point, ideal for brands interested in differentiated marketing, customer loyalty, and innovative fashion experiences.

Thread Tech Stack

Thread uses 8 technology products and services including Criteo, GitHub, SendGrid, and more. Explore Thread's tech stack below.

  • Criteo
    Advertising
  • GitHub
    Communication And Collaboration
  • SendGrid
    Email Delivery
  • Debian
    Operating Systems
  • JavaScript
    Programming Languages
  • GraphQL
    Programming Languages
  • Objective-C
    Programming Languages
  • Adobe Creative Suite
    Visualisation Software

Thread's Email Address Formats

Thread uses at least 1 format(s):
Thread Email FormatsExamplePercentage
First@thread.comJohn@thread.com
55%
First.Last@thread.comJohn.Doe@thread.com
24%
Last@thread.comDoe@thread.com
18%
FLast@thread.comJDoe@thread.com
3%

Frequently Asked Questions

Where is Thread's headquarters located?

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Thread's main headquarters is located at 1 Alie Street, London, England, GB. The company has employees across 3 continents, including EuropeNorth AmericaAsia.

What is Thread's stock symbol?

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Thread is a publicly traded company; the company's stock symbol is NJNK.

What is Thread's official website and social media links?

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Thread's official website is thread.com and has social profiles on LinkedInCrunchbase.

What is Thread's SIC code NAICS code?

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Thread's SIC code is 6211 - Security Brokers, Dealers, and Flotation Companies NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Thread have currently?

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As of October 2025, Thread has approximately 51 employees across 3 continents, including EuropeNorth AmericaAsia. Key team members include Sales Development Manager: S. Y. P.Talent Manager: T. E.Street Style Photographer: H. M.. Explore Thread's employee directory with LeadIQ.

What industry does Thread belong to?

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Thread operates in the Technology, Information and Internet industry.

What technology does Thread use?

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Thread's tech stack includes CriteoGitHubSendGridDebianJavaScriptGraphQLObjective-CAdobe Creative Suite.

What is Thread's email format?

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Thread's email format typically follows the pattern of First@thread.com. Find more Thread email formats with LeadIQ.

When was Thread founded?

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Thread was founded in 2012.

Thread

Technology, Information and InternetUnited Kingdom51-200 Employees

Thread is a clothes discovery service and personalised shop that makes it easy for people to dress well. We were founded in 2012 by three guys who wanted to dress well but found shopping to be a chore. There were too many options, and it was too hard to find new ideas for what to wear that would suit them specifically.
	
By blending the expertise of stylists with smart AI, we built a much better, more personalised clothes shopping experience. One that provides individually tailored outfit ideas and style advice, plus a personalised shop with over 1,000 of the world’s best brands in one place. No subscription. Always for free. 

Along the way, we’ve raised £25M in funding from investors in the realms of tech, artificial intelligence and fashion, including Beringea, Balderton Capital, Demis Hassabis and Mustafa Suleyman (co-founders of Google-owned DeepMind), Andrew Jennings (former president of Saks 5th Avenue), Edgar Bronfman Jr. (former owner of Warner Music), Guy Hipwell (former head of online at Harrods and Liberty) and Shakil Kahn (founding investor in Spotify).

Section iconCompany Overview

Headquarters
1 Alie Street, London, England, GB
Website
thread.com
SIC Code
6211 - Security Brokers, Dealers, and Flotation Companies
Stock Symbol
NJNK
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2012
Employees
51-200

Section iconFunding & Financials

  • $1M

    Thread's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Thread's revenue is estimated to be in the range of $1M

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