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Insights

Strong Market Presence Trax Retail's extensive global footprint with hubs in multiple countries and a client base that includes 30 of the top 50 global CPG companies and leading retailers demonstrates a substantial market opportunity for expanding digital solutions in retail execution and consumer engagement.

Innovative Product Portfolio The launch of cutting-edge AI-powered tools such as AR-powered On-Device IR and integration with Salesforce indicates a readiness to adopt advanced digital transformation technologies, presenting opportunities to introduce complementary AI and data analytics solutions to existing clients.

Recognition & Awards Trax Retail's recent receipt of the Newsweek AI Impact Award for Best Outcomes and Innovation reinforces its leadership status in retail tech, making it an appealing partner for brands seeking proven, award-winning digital and AI solutions.

Strategic Partnerships Trax's partnerships with companies like SIA Engineering and Cathay Pacific highlight potential avenues for offering tailored digital and analytics services within diverse sectors such as aviation and MRO, extending opportunities beyond traditional retail and CPG markets.

Financial Strength With substantial funding of 1.9 billion dollars and annual revenues approaching one billion dollars, Trax has significant capital reserves, enabling the allocation of resources to customize solutions for large enterprise clients and expand into emerging market segments.

Trax Retail Tech Stack

Trax Retail uses 8 technology products and services including Tableau, Swiper, G2, and more. Explore Trax Retail's tech stack below.

  • Tableau
    Business Intelligence
  • Swiper
    Javascript Libraries
  • G2
    Online Review Management
  • JSON
    Programming Languages
  • Comeet
    Recruitment Marketing
  • Trax
    Retail Analytics Software
  • Appium
    Testing And Qa
  • HTML5
    Web Tools And Plugins

Media & News

Trax Retail's Email Address Formats

Trax Retail uses at least 1 format(s):
Trax Retail Email FormatsExamplePercentage
First.Last@traxretail.comJohn.Doe@traxretail.com
68%
FirstL@traxretail.comJohnD@traxretail.com
26%
First@traxretail.comJohn@traxretail.com
5%
FirstLa@traxretail.comJohnDo@traxretail.com
1%

Frequently Asked Questions

Where is Trax Retail's headquarters located?

Minus sign iconPlus sign iconTrax Retail's main headquarters is located at 1 Beacon Street 15th Floor Boston, Massachusetts 02108 United States. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is Trax Retail's phone number?

Minus sign iconPlus sign icon You can contact Trax Retail's main corporate office by phone at
+65-6224-****
. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Trax Retail's official website and social media links?

Minus sign iconPlus sign iconTrax Retail's official website is traxretail.com and has social profiles on LinkedInCrunchbase.

What is Trax Retail's NAICS code?

Minus sign iconPlus sign iconTrax Retail's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Trax Retail have currently?

Minus sign iconPlus sign iconAs of March 2026, Trax Retail has approximately 720 employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: G. L.Chief Executive Officer And Survey Management Consultant: N. T.Chief Executive Officer: S. N.. Explore Trax Retail's employee directory with LeadIQ.

What industry does Trax Retail belong to?

Minus sign iconPlus sign iconTrax Retail operates in the IT Services and IT Consulting industry.

What technology does Trax Retail use?

Minus sign iconPlus sign iconTrax Retail's tech stack includes TableauSwiperG2JSONComeetTraxAppiumHTML5.

What is Trax Retail's email format?

Minus sign iconPlus sign iconTrax Retail's email format typically follows the pattern of First.Last@traxretail.com. Find more Trax Retail email formats with LeadIQ.

How much funding has Trax Retail raised to date?

Minus sign iconPlus sign icon As of March 2026, Trax Retail has raised $1.9B in funding. The last funding round occurred on Apr 01, 2021 for $640M.

When was Trax Retail founded?

Minus sign iconPlus sign iconTrax Retail was founded in 2010.

Trax Retail

IT Services and IT ConsultingMassachusetts, United States501-1000 Employees

Powered by leading technology and proprietary data, Trax connects brands, retailers, and shoppers, setting the standard for retail excellence. Trax's AI-powered platform uniquely combines solutions that provide unparalleled data-driven signals to leading global CPGs and retailers to deliver real-time data, retail execution, and consumer engagement to increase ROI.

30 of the world's top 50 CPG companies, along with leading retailers and emerging brands, use Trax's shelf monitoring, analytics, merchandising, activation, and shopper engagement solutions at scale to drive positive shopper experiences and unlock revenue opportunities at all points of sale.

Trax is a global company with hubs in the United States, Singapore, France, Hungary, China, Mexico, Japan, Brazil, and Israel, serving customers in more than 80 countries worldwide. 

To learn more, visit traxretail.com..

Section iconCompany Overview

Headquarters
1 Beacon Street 15th Floor Boston, Massachusetts 02108 United States
Phone number
+65-6224-****
Website
traxretail.com
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2010
Employees
501-1000

Section iconMedia & News

Section iconFunding & Financials

  • $1.9B

    Trax Retail has raised a total of $1.9B of funding over 8 rounds. Their latest funding round was raised on Apr 01, 2021 in the amount of $640Mas a Series E.

  • $500M$1B

    Trax Retail's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $1.9B

    Trax Retail has raised a total of $1.9B of funding over 8 rounds. Their latest funding round was raised on Apr 01, 2021 in the amount of $640Mas a Series E.

  • $500M$1B

    Trax Retail's revenue is estimated to be in the range of $500M$1B

Company Leadership

  • Stylized image of a person
    G. L.
    Chief Executive Officer
    Phone icon
    Mobile Phone
  • Stylized image of a person
    N. T.
    Chief Executive Officer And Survey Management Consultant
    Phone icon
    Mobile Phone
  • Stylized image of a person
    S. N.
    Chief Executive Officer
    Phone icon
    Mobile Phone
  • Stylized image of a person
    B. B.
    Chief Marketing Officer
    Phone icon
    Mobile Phone
  • Stylized image of a person
    K. R.
    Chief Customer Experience Officer
    Phone icon
    Mobile Phone

Employee Directory

  • Stylized image of a person
    G. K. P.
    President
    Phone icon
    Mobile Phone
  • Stylized image of a person
    B. M.
    President
    Phone icon
    Mobile Phone
  • Stylized image of a person
    M. V.
    Owner
    Phone icon
    Mobile Phone
  • Stylized image of a person
    B. B.
    Partner
    Phone icon
    Mobile Phone
  • Stylized image of a person
    D. S.
    Chief Human Resources Officer
    Phone icon
    Mobile Phone

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