Celebrity Endorsement Impact Hiring Jessica Chastain as a brand ambassador can amplify brand awareness and credibility, potentially attracting new customers who resonate with her image and values.

Investment Boost Securing investments from Next World Group indicates the company's growth potential and attractiveness to investors, presenting an opportunity for strategic partnerships and accelerated expansion.

Retail Expansion Partnerships with major retail players like Nordstrom, Nordstrom Rack, and Detox Market open avenues for in-store product visibility, tapping into diverse customer bases and increasing offline sales potential.

Strategic Collaborations Collaborating with brands like Splendid Spoon can lead to cross-promotional opportunities, reaching new audiences interested in holistic wellness and beauty, potentially boosting online and retail sales.

Market Presence Leveraging Expanding into brick-and-mortar stores like Credo Beauty provides the chance to directly engage with customers, offer product demonstrations, and leverage footfall traffic to drive sales and brand loyalty.