Expanding Customer Base Upwards has successfully connected over 300,000 employees nationwide to affordable childcare options, demonstrating a broad and rapidly growing customer base that could be targeted for tailored care benefits packages.

Recent Funding Growth With recent Series A and B funding totaling $42 million, Upwards is likely investing in platform expansion and new market acquisitions, presenting opportunities for partners offering complementary services or solutions.

Strategic Partnerships The company's collaboration with local governments like the Town of Tonawanda signals openness to forming further public-private partnerships, which could be leveraged for expanding care solutions into new geographic areas.

Tech-Driven Approach Utilizing advanced technology and data-driven systems, Upwards is positioned to enhance care matchmaking and resource allocation, indicating potential for integrations with technology vendors or data analytics providers.

Focus on Care Accessibility Their mission to make care accessible to all families creates opportunities to collaborate with organizations focused on affordability, subsidies, or employer-based benefits, expanding outreach to underserved populations and corporate clients.