Digital Expansion Wilko has been actively expanding its digital presence by partnering with Deliveroo for rapid delivery services and launching a webshop on Amazon, showcasing a commitment to reaching customers through online channels.

New Store Openings The recent opening of a new store in West London, Uxbridge, indicates Wilko's expansion strategy and potential for increasing sales by catering to additional geographic markets and growing its physical footprint.

Partnership Opportunities With partnerships with Deliveroo for quick delivery services and incorporation, Wilko is positioned to explore further collaboration opportunities that can enhance customer reach and drive sales growth.

Product Accessibility Through the partnership with Deliveroo, offering over 3,000 popular home and garden products for on-demand delivery, Wilko has improved accessibility for customers, potentially leading to increased sales.

Competitive Insights In comparison to similar companies like The Range, Dunelm, and Homebase, Wilko's revenue and funding figures position it well to compete and potentially capture a larger market share within the retail industry.