Insights

Extensive Store Network Homebase operates a broad store network across the UK and Ireland, providing strong in-store touchpoints for omnichannel campaigns. This presents opportunities to monetize foot traffic through loyalty programs, mobile shopping, and in-store digital experiences, as well as enhanced inventory visibility for customers across channels.

Data Driven Retail The existing tech stack includes SAP, SQL and customer feedback tools, enabling data driven initiatives. Propose advanced analytics, customer journey optimization, inventory and pricing insights, and personalized marketing powered by the current data ecosystem.

Brand Partnerships Homebase already features exclusive ranges and brand partnerships, creating opportunities to expand supplier collaboration platforms, co branded promotions, and private label development to differentiate offerings and drive higher margins.

Operational Efficiency Recent store and office consolidations highlight a need for efficiency focused solutions. This opens opportunities for scheduling optimization, procurement automation, and facilities or energy management tools that reduce costs and improve store performance.

Growth Opportunities Market dynamics and competitive activity in the UK and Ireland home improvement space suggest potential for expansion support, including e commerce optimization, cross border logistics, and localized marketing to capture more customer share.

Homebase Tech Stack

Homebase uses 8 technology products and services including Facebook Pixel, SAP, SQL, and more. Explore Homebase's tech stack below.

  • Facebook Pixel
    Analytics
  • SAP
    Customer Relationship Management
  • SQL
    Database
  • Mopinion
    Issue Trackers
  • Handlebars
    Javascript Frameworks
  • Preact
    Javascript Libraries
  • reCAPTCHA
    Security
  • Apache
    Web Servers

Media & News

Homebase's Email Address Formats

Homebase uses at least 1 format(s):
Homebase Email FormatsExamplePercentage
First.Last@homebase.co.ukJohn.Doe@homebase.co.uk
96%
First@homebase.co.ukJohn@homebase.co.uk
3%
Last@homebase.co.ukDoe@homebase.co.uk
1%

Frequently Asked Questions

Where is Homebase's headquarters located?

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Homebase's main headquarters is located at Plymouth, England pl6 5zd United Kingdom. The company has employees across 6 continents, including EuropeAsiaNorth America.

What is Homebase's stock symbol?

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Homebase is a publicly traded company; the company's stock symbol is HTHE.

What is Homebase's official website and social media links?

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Homebase's official website is homebase.co.uk and has social profiles on LinkedInCrunchbase.

What is Homebase's SIC code NAICS code?

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Homebase's SIC code is 5072 - Hardware NAICS code is 44-45 - Retail Trade.

How many employees does Homebase have currently?

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As of May 2026, Homebase has approximately 2.9K employees across 6 continents, including EuropeAsiaNorth America. Key team members include Chief Executive Officer And Founder: M. H.Chief Executive Officer: Y. Y.Chief Executive Officer: J. B.. Explore Homebase's employee directory with LeadIQ.

What industry does Homebase belong to?

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Homebase operates in the Retail industry.

What technology does Homebase use?

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Homebase's tech stack includes Facebook PixelSAPSQLMopinionHandlebarsPreactreCAPTCHAApache.

What is Homebase's email format?

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Homebase's email format typically follows the pattern of First.Last@homebase.co.uk. Find more Homebase email formats with LeadIQ.

How much funding has Homebase raised to date?

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As of May 2026, Homebase has raised $122M in funding. The last funding round occurred on Nov 22, 2018 for $122M.

When was Homebase founded?

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Homebase was founded in 1979.

Homebase

RetailEngland, United Kingdom1001-5000 Employees

Homebase is a UK-based retail chain serving the home improvement and décor market. It offers a broad mix of hardware, garden and household products to support projects from fixing to styling living spaces. Founded in 1979 and based in Plymouth, the company operates more than 145 stores across the UK and Ireland, stocking items from brands such as Bathstore, Dulux, Farrow and Ball, Karcher and Powerbase, with exclusive ranges from Country Living and House Beautiful. Its customers include homeowners and DIY enthusiasts seeking ideas and practical goods to complete renovations and decor upgrades, with in-store teams available to help with product selection and project planning. In 2026, press coverage noted office closures in several UK locations and reported plans to open a new store on Wirral later in May.

Section iconCompany Overview

Headquarters
Plymouth, England pl6 5zd United Kingdom
SIC Code
5072 - Hardware
Stock Symbol
HTHE
NAICS Code
44-45 - Retail Trade
Founded
1979
Employees
1001-5000

Section iconFunding & Financials

  • $122M

    Homebase has raised a total of $122M of funding over 1 rounds. Their latest funding round was raised on Nov 22, 2018 in the amount of $122M.

  • $100M$250M

    Homebase's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $122M

    Homebase has raised a total of $122M of funding over 1 rounds. Their latest funding round was raised on Nov 22, 2018 in the amount of $122M.

  • $100M$250M

    Homebase's revenue is estimated to be in the range of $100M$250M

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