Insights

Growing Market Presence Wilson Sporting Goods has expanded its global footprint by opening a new concept store in South Asia, indicating a strategic move to tap into emerging markets with high sports engagement and increasing demand for high-performance sports equipment.

Innovative Product Launches Recent launches of high-performance products such as the Blade v10 racket, The 1914 Carry bag, and INFINITE Zero Torque mallet models demonstrate Wilson's focus on premium, technologically advanced sporting goods, presenting sales opportunities with elite athletes, clubs, and sports academies seeking cutting-edge equipment.

Leadership and Brand Expansion The appointment of Carrie Ask as CEO signals leadership change aimed at strengthening strategic growth, brand positioning, and expanding sales channels in both established and new markets, especially in competitive regions like Asia.

Strategic Partnerships Wilson's collaborations, such as partnering with Basketball Manitoba and supporting youth sports via equipment donations, suggest opportunities to develop sponsored tournaments, youth development programs, and targeted marketing campaigns to increase brand loyalty among amateur and youth athletes.

Technology and Customization With advanced platforms like Wilson FitAi and connected products, Wilson offers personalized sports equipment solutions, which can be leveraged to attract customers seeking tailored, data-driven performance gear and create upselling and premium service opportunities.

Wilson Sporting Goods Co. Tech Stack

Wilson Sporting Goods Co. uses 8 technology products and services including Salesforce Interaction Studio, Smartsheet, PebblePost, and more. Explore Wilson Sporting Goods Co.'s tech stack below.

  • Salesforce Interaction Studio
    Personalization
  • Smartsheet
    Project Management
  • PebblePost
    Retargeting
  • Google
    Search Engines
  • Bootstrap
    UI Frameworks
  • Plyr
    Video Players
  • Pinterest
    Visual And User Generated Content Marketing
  • X-Content-Type-Options
    Web & Portal Technology

Media & News

Wilson Sporting Goods Co.'s Email Address Formats

Wilson Sporting Goods Co. uses at least 1 format(s):
Wilson Sporting Goods Co. Email FormatsExamplePercentage
First.Last@wilson.comJohn.Doe@wilson.com
92%
Last.First@wilson.comDoe.John@wilson.com
5%
FLast@wilson.comJDoe@wilson.com
2%
First.Middle@wilson.comJohn.Michael@wilson.com
1%

Frequently Asked Questions

Where is Wilson Sporting Goods Co.'s headquarters located?

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Wilson Sporting Goods Co.'s main headquarters is located at 130 East Randolph Street Chicago, Illinois 60601 United States. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Wilson Sporting Goods Co.'s phone number?

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You can contact Wilson Sporting Goods Co.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Wilson Sporting Goods Co.'s official website and social media links?

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Wilson Sporting Goods Co.'s official website is wilson.com and has social profiles on LinkedIn.

How much revenue does Wilson Sporting Goods Co. generate?

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As of April 2026, Wilson Sporting Goods Co.'s annual revenue is estimated to be $516M.

What is Wilson Sporting Goods Co.'s SIC code NAICS code?

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Wilson Sporting Goods Co.'s SIC code is 5091 - Sporting and Recreational Goods and Supplies NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Wilson Sporting Goods Co. have currently?

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As of April 2026, Wilson Sporting Goods Co. has approximately 1.8K employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer (interim): A. P.Chief Executive Officer: B. C.Chief Executive Officer: J. W.. Explore Wilson Sporting Goods Co.'s employee directory with LeadIQ.

What industry does Wilson Sporting Goods Co. belong to?

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Wilson Sporting Goods Co. operates in the Sporting Goods Manufacturing industry.

What technology does Wilson Sporting Goods Co. use?

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Wilson Sporting Goods Co.'s tech stack includes Salesforce Interaction StudioSmartsheetPebblePostGoogleBootstrapPlyrPinterestX-Content-Type-Options.

What is Wilson Sporting Goods Co.'s email format?

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Wilson Sporting Goods Co.'s email format typically follows the pattern of First.Last@wilson.com. Find more Wilson Sporting Goods Co. email formats with LeadIQ.

When was Wilson Sporting Goods Co. founded?

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Wilson Sporting Goods Co. was founded in 1914.

Wilson Sporting Goods Co.

Sporting Goods ManufacturingIllinois, United States1001-5000 Employees

Wilson Sporting Goods Co., a subsidiary of Amer Sports Corporation, is one of the world’s leading manufacturers of high performance sports equipment, apparel and accessories. Since 1914, Wilson has been on the mission to help athletes everywhere reach their true potential.  

For more than 100 years, Wilson has studied the powerful and symbiotic relationship an athlete has with his/her equipment. With that relationship in mind, the Company invents, designs and engineers game-changing products using state-of-the-art sports technologies and expertise, and the insights and ambassadorship of its 10,000 member strong Wilson Advisory Staff.  This Staff is comprised of top youth, college, amateur, and professional athletes, teams, coaches, programs and leagues from around the world.

The Company’s unwavering commitment to innovation pushes its sports into new territories, including digitally connected, socially sharable, and highly customizable products. This dedication and focus is woven throughout the Wilson global culture, which thrives on collaboration, experimentation, passion, teamwork, persistence, ingenuity and positivity.

Today, millions of Tennis, Baseball, Softball, Football, Basketball, Soccer, Volleyball and Golf athletes choose to use Wilson products as they prepare for and compete in matches, games, tournaments and championships.  

Wilson is headquartered in Chicago, IL, with offices and staff in more than 100 countries. The global Wilson team is 1,600 strong and growing.

Section iconCompany Overview

Headquarters
130 East Randolph Street Chicago, Illinois 60601 United States
Phone number
Website
wilson.com
SIC Code
5091 - Sporting and Recreational Goods and Supplies
NAICS Code
33992 - Sporting and Athletic Goods Manufacturing
Founded
1914
Employees
1001-5000

Section iconFunding & Financials

  • $100M$250M

    Wilson Sporting Goods Co.'s revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Wilson Sporting Goods Co.'s revenue is estimated to be in the range of $100M$250M

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