Insights

Market leadership WM SE is a Europe-wide leader in wholesale parts and workshop solutions with over 230 locations across 7 countries and more than 6,000 employees, indicating a broad distribution network ripe for cross-sell of accessories, tools, and service concepts to established contacts.

Cross-sell opportunities Diverse product fields including PKW/NKW parts, workshop equipment, auto chemicals, paint, car audio, tires and rims, and e-bikes present multiple avenues to deepen wallet share with existing customers through bundled offerings and workshop concepts.

Recurring revenue potential Established workshop concepts (AUTOFIT, autoPRO, AUTOteam plus, 1a autoservice, TRUCKFIT, Lackprofi plus, repmaster) create recurring services and consumables sales, enabling subscription-style maintenance programs and planned repeat purchases.

Digital acceleration Technology stack including SAP FICO, AWS, and SQL Server suggests strong data and procurement capabilities; there is potential to monetize data insights for parts optimization, pricing strategies, and targeted marketing to 230+ locations.

Expansion readiness Large footprint and revenue scale combined with recent scale indicators imply readiness for selective partnerships and channel expansion, including private-label opportunities (repstar, monochrom) and expansion of service concepts to additional markets or e-commerce channels.

Similar companies to WM SE

WM SE Tech Stack

WM SE uses 8 technology products and services including SAP FICO, Adobe Creative Cloud, Canva, and more. Explore WM SE's tech stack below.

WM SE's Email Address Formats

WM SE uses at least 2 email formats:
WM SE Email FormatsExamplePercentage
First.Last@wm.deJohn.Doe@wm.de
99%
Last@wm.deDoe@wm.de
1%

Frequently Asked Questions

What is WM SE's phone number?

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You can contact WM SE's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is WM SE's official website and social media links?

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WM SE's official website is wm.de and has social profiles on LinkedIn.

How much revenue does WM SE generate?

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As of August 2026, WM SE's annual revenue is estimated to be $25M - $50M.

What is WM SE's NAICS code?

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WM SE's NAICS code is 42 - Wholesale Trade.

How many employees does WM SE have currently?

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As of August 2026, WM SE has approximately 683 employees across 3 continents, including Europe, North America and South America. Key team members include Head Of It Technology: J. D., Director Logistik: K. F. and Key-Account-Manager: S. S. Explore WM SE's employee directory with LeadIQ.

What industry does WM SE belong to?

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WM SE operates in the Wholesale industry.

What technology does WM SE use?

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WM SE's tech stack includes SAP FICO, Adobe Creative Cloud, Canva, Amazon Web Services, Microsoft SQL Server, Zendesk, Microsoft Active Directory and Citrix.

What is WM SE's email format?

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WM SE's email format typically follows the pattern of First.Last@wm.de. Find more WM SE email formats with LeadIQ.
WM SE logo

WM SE

WholesaleGermany501-1000 Employees

WM SE is a German wholesale company that distributes passenger car and commercial vehicle parts and accessories, together with tools, workshop equipment and related workshop concepts across Europe. The company markets its products under the distribution brand WM Fahrzeugteile and offers workshop concepts such as AUTOFIT, autoPRO, AUTOteam plus, 1a autoservice, TRUCKFIT, Lackprofi plus and repmaster. WM SE owns the brands repstar and monochrom. Based in Germany, the group operates more than 230 locations across seven countries and employs between 501 and 1000 people, with more than 100 years of experience in the automotive field. In 2022 the company reported revenue of 2.1 billion euros. The company's website is https://wm.de.

Section iconCompany Overview

Phone number
Website
wm.de
NAICS Code
42 - Wholesale Trade
Employees
501-1000

Section iconFunding & Financials

  • $25M - $50M

    WM SE's revenue is estimated to be in the range of $25M - $50M

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