Frontline Market Expansion Zello's strong emphasis on frontline communication, demonstrated by its recent QR Assist launch and participation in industry events like NRF 2026, indicates ongoing efforts to expand into retail, hospitality, and other high-contact sectors. Sales teams can target organizations seeking reliable, real-time voice solutions to enhance operational efficiency and safety.

Security and Compliance The potential security breach in November 2024 highlights the importance of secure communications. There is an opportunity to position premium security features and compliance solutions to existing and prospective clients concerned about data protection and operational resilience.

Integration and Customization Recent product launches such as the Zello Mobile SDK and Zello Kiosk show Zello’s focus on integrating its voice technology into diverse platforms. This creates a sales opportunity with enterprise clients looking to embed push-to-talk features into their own apps, kiosks, or workflows.

Growth in Government and Emergency Sectors Zello’s commitment to serving the frontline and first responders presents a clear avenue to expand sales in government, public safety, and emergency management organizations that prioritize instant, reliable communication during crises and routine operations.

Corporate and Supply Chain Solutions With a sizable workforce and recent leadership hiring in revenue roles, Zello is well-positioned to target large corporations and supply chain/logistics companies seeking scalable, secure voice communication tools to streamline operations and improve safety protocols.