Insights

Market Expansion Opportunities 188BET's recent sponsorship of Formula 1® in Asia until 2024 indicates a strategic focus on expanding brand presence in high-profile international sports markets, presenting opportunities for targeted advertising and partnership solutions.

Technological Integration The company's use of advanced tech stacks like AngularJS, Dynatrace, and Google Analytics suggests a mature digital infrastructure, opening avenues for offering innovative tech solutions, analytics services, and platform enhancements.

Customer Engagement Focus Specializing in in-play betting and a diverse product suite including Casino, Live Casino, Poker, and Financials indicates a strong emphasis on engaging users with dynamic, real-time betting options—potential for upselling custom engagement platforms and personalized marketing tools.

Competitive Pressure Response Despite closing offices in the UK and Ireland due to high market competition, 188BET's global online presence remains a growth avenue. This suggests opportunities to offer market entry strategies, local licensing solutions, or adaptive marketing services for wider markets.

Growth and Revenue Trends With revenue estimates between 1M and 10M and a focus on online gambling, there is potential to provide scalable solutions such as payment processing, compliance consulting, and customer retention tools tailored for mid-sized online gaming operators.

188BET Tech Stack

188BET uses 8 technology products and services including AppNexus, BugSnag, AngularJS, and more. Explore 188BET's tech stack below.

  • AppNexus
    Advertising
  • BugSnag
    Analytics
  • AngularJS
    Javascript Frameworks
  • yepnope.js
    Javascript Frameworks
  • Modernizr
    Javascript Libraries
  • Dynatrace
    System Analytics & Monitoring
  • Bootstrap
    UI Frameworks
  • Google Analytics
    Web Analytics

188BET's Email Address Formats

188BET uses at least 1 format(s):
188BET Email FormatsExamplePercentage
First.Last@188bet.comJohn.Doe@188bet.com
92%
L.First@188bet.comD.John@188bet.com
3%
First.L@188bet.comJohn.D@188bet.com
2%
First@188bet.comJohn@188bet.com
3%

Frequently Asked Questions

What is 188BET's official website and social media links?

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188BET's official website is 188bet.com and has social profiles on LinkedIn.

What is 188BET's NAICS code?

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188BET's NAICS code is 7132 - Gambling Industries.

How many employees does 188BET have currently?

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As of December 2025, 188BET has approximately 156 employees across 3 continents, including AsiaEuropeSouth America. Key team members include Senior Trading Manager: G. P.Product Team Lead: R. M.Project Manager: W. B.. Explore 188BET's employee directory with LeadIQ.

What industry does 188BET belong to?

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188BET operates in the Gambling Facilities and Casinos industry.

What technology does 188BET use?

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188BET's tech stack includes AppNexusBugSnagAngularJSyepnope.jsModernizrDynatraceBootstrapGoogle Analytics.

What is 188BET's email format?

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188BET's email format typically follows the pattern of First.Last@188bet.com. Find more 188BET email formats with LeadIQ.

188BET

Gambling Facilities and CasinosUnited Kingdom51-200 Employees

Owned by Cube Limited in the Isle of Man, 188BET is a global online gaming company that offers more than 10,000 live games to bet on each month. 

188BET has established its reputation as an in-play specialist. Alongside its Sportsbook, 188BET has a full product suite available, with extensive offerings ranging from Casino, Live Casino, Poker to Financials and Mobile. 

188BET further increased its credentials in the global sports market as partners of Liverpool Football Club.

Section iconCompany Overview

Website
188bet.com
NAICS Code
7132 - Gambling Industries
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    188BET's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    188BET's revenue is estimated to be in the range of $1M$10M

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