Market Research Leader Abt SRBI is a large, trusted survey and policy research organization with in-house capabilities across sample design, multi-mode data collection, and analysis, indicating opportunities to sell advanced data collection and analytics services, testing new methodologies, and enterprise research partnerships.

Multi-Mode Capabilities Their in-house multi-mode data collection (telephone, in-person, web, mail, IVR) suggests potential upsell of integrated omnichannel recruitment, survey administration optimization, and cross-mode weighting solutions to improve response quality and coverage.

Regulatory & Public Sector Clients include federal and state governments, foundations, and academic researchers, signaling opportunities to pursue government procurement vehicles, policy impact evaluations, and grant-funded research programs.

Growing Footprint Headquartered in New York with multiple regional offices, there is potential to expand services to nearby markets or deepen regional offerings with localized data collection, analytics, and project management.

Compliance & Reputation Affiliations with NCCP, CASRO, AAPOR, ASA and strict adherence to standards present a sales angle focusing on high-quality, transparent research practices, which resonates with risk-aware clients seeking trusted partners.