Local Digital Advertising The Fond du Lac Reporter serves a tight local audience, making it ideal for hyper local digital campaigns. Propose bundled digital advertising packages including programmatic display through Criteo, retargeting, and sponsored content to help merchants boost brand awareness and in store traffic.

Gift Card Expansion The current gift cards initiative shows demand for local e commerce options. Propose expanding the gift card platform into a broader merchant marketing hub with exclusive promotions, cross promotions on site and social channels, and revenue opportunities from merchant fees.

Sponsored Content The newsroom has award winning credibility that creates a strong sell for sponsored journalism, branded newsletters, and data driven local insight features that align with advertiser goals, delivering measurable audience engagement.

Events Partnerships Past partnerships with brands demonstrate appetite for co branded experiences. Propose scalable event sponsorships, content series, and live or virtual events to create new revenue streams and drive advertiser visibility.

Tech Enabled Value The existing tech stack supports secure, fast experiences and privacy compliance. Position as a technology savvy partner offering tailored ad tech integrations, enhanced site search monetization, and audience data driven campaigns that respect user privacy.