Data-Driven Marketing Adara specializes in providing extensive travel intent data and predictive analytics, making it an ideal partner for marketing teams seeking to enhance campaign effectiveness and improve ROI through targeted audience insights.

Strategic Partnerships Recent collaborations with organizations like Stellair, Visit St. Pete/Clearwater, and Zeta Global indicate strong opportunities to expand into destination marketing and hospitality sectors leveraging their data exchange platform.

Market Leadership As one of the world's largest data exchange platforms with over 270 global partners and billions of data elements, Adara offers access to a unique and comprehensive travel data co-op valued by brands looking to refine their digital marketing strategies.

Funding & Growth With substantial funding of $67 million and a revenue range estimated between $100 million and $1 billion, Adara demonstrates significant growth potential, making it an attractive prospect for sales opportunities aimed at mid to large enterprises.

Technology Integration Utilizing advanced tech stacks including Google Ads, .NET, and data privacy tools like OneTrust, Adara is positioned to deliver highly integrated marketing solutions, appealing to technology-focused clients seeking innovative data-driven marketing options.