Sustainability Focus Aera Payment & Identification, established by Coop and NorgesGruppen, focuses on delivering cost-efficient and innovative payment and identification solutions. The emphasis on seamless future consumer experiences aligns with the increasing demand for sustainable and eco-friendly practices in the finance industry.

Expansive Market Reach Aera's universal payment and identification platform enables merchants to accept various payment types, positioning them to cater to a wide range of businesses. This versatility opens doors to exploring new market segments and expanding the company's customer base.

Cutting-Edge Technology Adoption With a tech stack including Amazon CloudFront, Cookiebot, and Google Tag Manager, Aera demonstrates a commitment to leveraging advanced technologies. This technological prowess can be leveraged as a selling point to attract tech-savvy clients seeking innovative solutions.

Healthy Financial Standing Reporting revenues between $10M - $50M, Aera exhibits financial stability within the competitive financial services industry. This solid financial foundation not only instills trust in potential clients but also presents opportunities for upselling premium services.

Competitive Positioning Aera's competitive landscape includes companies like ACUANT, Signicat, and Veriff. By analyzing competitors' strengths and weaknesses, Aera can tailor their sales pitches to highlight their unique value proposition and stand out in the market, potentially attracting clients seeking differentiation.