New Product Launches Continuous release of limited edition and new beauty products such as eau de parfum, lip glosses, and fragrance collections present sales opportunities for exclusive partnerships and targeted marketing campaigns.

Executive Leadership Update Appointment of a new CEO and North American President indicates potential shifts in strategic direction, offering opportunities for partnership proposals, personalized product alignments, or tailored marketing collaborations with key decision-makers.

Market Response Recent market response to viral products like the $19 Lip Gloss and GloWish Super Jenny Lip Balm in Matcha signifies consumer engagement and brand loyalty, presenting opportunities for expanding product lines, offering bundled sets, or launching influencer-driven marketing campaigns.

Competitive Positioning and Brand Image Facing a potential boycott over co-founder's controversial social media posts may impact market positioning. Leveraging brand values of inclusivity and diversity can open doors for collaborations with socially-conscious retailers or campaigns promoting unity and empowerment.

Digital Marketing Potential Utilizing tech stack tools like Google Analytics Enhanced eCommerce and social media platforms for targeted advertising and influencer partnerships can drive online sales growth, while optimizing the user experience through modern features like Lightbox and Amazon Web Services can enhance customer engagement and retention.

Huda Beauty Tech Stack

Huda Beauty uses 8 technology products and services including Google Analytics Enhanced eCommerce, Mailchimp, Google Font API, and more. Explore Huda Beauty's tech stack below.

  • Google Analytics Enhanced eCommerce
  • Mailchimp
  • Google Font API
    Font Scripts
  • Font Awesome
    Font Scripts
  • Twitter Emoji (Twemoji)
    Font Scripts
  • Modernizr
    Javascript Libraries
  • Lightbox
    Javascript Libraries
  • Amazon Web Services
    Platform As A Service

Media & News

Huda Beauty's Email Address Formats

Huda Beauty uses at least 1 format(s):
Huda Beauty Email FormatsExamplePercentage

Frequently Asked Questions

Where is Huda Beauty's headquarters located?

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Huda Beauty's main headquarters is located at Dubai, AE. The company has employees across 6 continents, including AsiaEuropeNorth America.

What is Huda Beauty's official website and social media links?

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Huda Beauty's official website is and has social profiles on LinkedIn.

How much revenue does Huda Beauty generate?

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As of May 2024, Huda Beauty's annual revenue reached $75M.

How many employees does Huda Beauty have currently?

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As of May 2024, Huda Beauty has approximately 822 employees across 6 continents, including AsiaEuropeNorth America. Key team members include Chief Executive Officer: H. K.Chief Strategy Officer & Board Member: K. W.Chief Operating Officer: M. A.. Explore Huda Beauty's employee directory with LeadIQ.

What industry does Huda Beauty belong to?

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Huda Beauty operates in the Retail industry.

What technology does Huda Beauty use?

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Huda Beauty's tech stack includes Google Analytics Enhanced eCommerceMailchimpGoogle Font APIFont AwesomeTwitter Emoji (Twemoji)ModernizrLightboxAmazon Web Services.

What is Huda Beauty's email format?

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Huda Beauty's email format typically follows the pattern of . Find more Huda Beauty email formats with LeadIQ.

When was Huda Beauty founded?

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Huda Beauty was founded in 2013.
Huda Beauty

Huda Beauty

RetailDubai, United Arab Emirates201-500 Employees

Here at Huda Beauty, our Mission is to create a world of beauty where everyone is celebrated, so that we can inspire you to find your magic! Launched by award-winning beauty powerhouse Huda Kattan in 2013, Huda Beauty is one of the world’s fastest growing beauty brands. 

As a company, we’re fueled by purpose and not profit, this allows us to approach things differently so that we can create products, content, and a community like no other. A lot has changed since our launch in 2013, but something that will forever remain at the core of Huda Beauty is our focus on business excellence and our unwavering passion for kindness!

“ I have been a blogger, I have created social content, I have worked as a makeup artist, I have worked with manufacturers to create products in the lab, and I am the face of a brand. My experience in the industry has allowed me to really appreciate and understand the industry and look at it from different angles.” – Huda Kattan, Founder and Chairwoman. 

If you would like to join our Huda Beauty family, please find our live vacancies on our Jobs page.

Section iconCompany Overview

Dubai, AE

Section iconFunding & Financials

  • $50M$100M

    Huda Beauty's revenue is in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Huda Beauty's revenue is in the range of $50M$100M

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