Strategic Partnerships AppSmart has recently formed strategic partnerships with industry players like Aryaka and LiveVox, expanding its reach and enabling access to a wider customer base. Leveraging these partnerships can open doors for cross-selling opportunities and reaching new market segments.

Product Enhancement The launch of Experience 360 by AppSmart signifies a commitment to improving customer experience and providing enhanced self-service tools. By understanding and utilizing these new offerings, sales reps can emphasize improved solutions to existing clients and prospects, effectively driving upsell and retention opportunities.

Channel Sales Leadership AppSmart's appointment of Christopher Shubert as Vice President of Channel Sales highlights a focus on channel expansion and development. Sales teams can benefit from aligning with channel strategies led by Shubert to tap into new markets, enhance distribution channels, and drive sales growth through partner engagements.

Innovative Programs The introduction of funding programs like AppSmart Invest offers technology advisor firms upfront and recurring capital without equity loss. Sales development representatives can leverage these unique financing options as a selling point to attract new partners, accelerate deal closures, and drive revenue growth by facilitating increased deal sizes.

Marketplace Integration The integration between AppSmart and AppDirect's partner portal expands product portfolios for sales partners. Leveraging this integration allows sales development representatives to offer a more comprehensive set of solutions to customers, increasing value propositions and driving competitive advantage in the market.