Strategic Partnerships Appsmart has been actively forming strategic partnerships with key players in the industry, such as Aryaka, AppDirect, and Livevox, indicating potential collaboration opportunities for cross-selling or joint offerings.

Expansion Initiatives The recent launch of programs like 'Experience 360' and 'AppSmart Invest' showcases Appsmart's commitment to enhancing customer experience and supporting technology advisor businesses, providing an excellent entry point for sales engagement.

Key Personnel Strength Christopher Shubert joining as Vice President of Channel Sales brings strong leadership to Appsmart's sales team, presenting an opportunity for sales professionals to align with experienced industry executives for business growth.

Marketplace Enrichment Integration with AppDirect's partner portal and continuous enhancements like 'Experience 360' demonstrate Appsmart's focus on enriching its marketplace, offering a diverse range of products that could be leveraged for targeted sales strategies.

Competitive Positioning With a focus on reselling top IT solutions and supporting global organizations in achieving business outcomes, Appsmart positions itself as an industry standard, creating sales prospects through its reputation for trusted advisor services.