Insights

Strategic leadership Recent leadership changes with Salima Popatia appointed as president present an opportunity to re-engage at the executive level. Tailor outreach to align with new strategic priorities, product launches, and potential partnerships.

Brand expansion The launch of the Camio Mio collection and collaboration with exclusive prints indicate a focus on trend-forward, differentiating lines. Propose limited edition or co-branded intimates programs and seasonal capsule collaborations.

Acquisition history Delta Galil acquired Bare Necessities in 2020 and Eloquii Design later acquired it in 2018, signaling strategic interest from large-scale manufacturers. Position value propositions around scalable production, private label opportunities, and cross-brand synergies.

Digital capabilities Tech stack includes Kibo Personalization and AfterPay, highlighting a data-driven, consumer-first commerce approach. Offer advanced personalization, loyalty enhancements, and integrated BNPL strategies to lift AOV and repeat purchases.

Market positioning With a mid-sized workforce and a $50M–$100M revenue footprint, Bare Necessities sits between niche specialists and larger players. Suggest channel partnerships, wholesale opportunities, and influencer-led campaigns to expand market reach and category penetration.

Bare Necessities Tech Stack

Bare Necessities uses 8 technology products and services including Babel, SendGrid, Google Fonts API, and more. Explore Bare Necessities's tech stack below.

  • Babel
    Development
  • SendGrid
    Email Delivery
  • Google Fonts API
    Font Scripts
  • AfterPay
    Payment Processing
  • Priority Hints
    Performance
  • Ruby
    Programming Languages
  • X-Content-Type-Options
    Web & Portal Technology
  • OpenResty
    Web Servers

Media & News

Bare Necessities's Email Address Formats

Bare Necessities uses at least 1 format(s):
Bare Necessities Email FormatsExamplePercentage
FLast@barenecessities.comJDoe@barenecessities.com
79%
First@barenecessities.comJohn@barenecessities.com
16%
First.Last@barenecessities.comJohn.Doe@barenecessities.com
3%
Last@barenecessities.comDoe@barenecessities.com
2%

Frequently Asked Questions

What is Bare Necessities's phone number?

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You can contact Bare Necessities's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Bare Necessities's official website and social media links?

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Bare Necessities's official website is barenecessities.com and has social profiles on LinkedIn.

What is Bare Necessities's NAICS code?

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Bare Necessities's NAICS code is 44-45 - Retail Trade.

How many employees does Bare Necessities have currently?

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As of July 2026, Bare Necessities has approximately 148 employees across 5 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: I. W.Chief Technology Officer: J. L.Vice President Human Resources: R. K.. Explore Bare Necessities's employee directory with LeadIQ.

What industry does Bare Necessities belong to?

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Bare Necessities operates in the Retail industry.

What technology does Bare Necessities use?

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Bare Necessities's tech stack includes BabelSendGridGoogle Fonts APIAfterPayPriority HintsRubyX-Content-Type-OptionsOpenResty.

What is Bare Necessities's email format?

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Bare Necessities's email format typically follows the pattern of FLast@barenecessities.com. Find more Bare Necessities email formats with LeadIQ.

When was Bare Necessities founded?

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Bare Necessities was founded in 1998.
Bare Necessities logo

Bare Necessities

RetailNew Jersey, United States51-200 Employees

Bare Necessities is a mid-sized retailer specializing in intimate apparel. It offers a broad selection of lingerie and related wear, representing around 140 brands, including its own label Bare by Bare Necessities created with customer input. The company aims to help customers feel comfortable and confident in their first layer and is based in Secaucus, New Jersey, just outside New York City. Its customer base includes people seeking intimate wear that fits a range of needs and body types. In 2026, the company appointed Salima Popatia as president, marking a notable leadership development.

Section iconCompany Overview

Phone number
NAICS Code
44-45 - Retail Trade
Founded
1998
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    Bare Necessities's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Bare Necessities's revenue is estimated to be in the range of $50M$100M

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