Insights

Growth Potential Basic-Fit’s rapid expansion across Europe through new club openings and franchise models presents significant opportunities for suppliers and service providers aiming to support their growth with equipment, technology solutions, or operational services.

Technology Integration The company’s emphasis on state-of-the-art digital offerings such as personalized apps, virtual lessons, and online coaching creates a demand for innovative tech partners in app development, digital marketing, and virtual fitness solutions.

Market Expansion With a large and diverse membership base across multiple European countries, there is a substantial opportunity for localized marketing agencies or member engagement platforms to enhance customer retention and increase membership uptake.

Operational Efficiency Basic-Fit’s focus on cost control and new membership structures signals a need for operational consulting, efficiency tools, and scalable management solutions that could help optimize club management and administration.

Sustainability Focus As the company aims to improve long-term member engagement and maintain growth margins, eco-friendly and energy-efficient equipment suppliers could find opportunities to align with Basic-Fit’s sustainability initiatives and brand positioning.

Basic-Fit Tech Stack

Basic-Fit uses 8 technology products and services including Lucky Orange, Cloudflare, Google Maps, and more. Explore Basic-Fit's tech stack below.

  • Lucky Orange
    Analytics
  • Cloudflare
    Content Management System
  • Google Maps
    Maps
  • LinkedIn
    Online Community Software
  • Ruby
    Programming Languages
  • Smartsheet
    Project Management
  • HSTS
    Security
  • Google Tag Manager
    Tag Management

Media & News

Basic-Fit's Email Address Formats

Basic-Fit uses at least 1 format(s):
Basic-Fit Email FormatsExamplePercentage
First.Last@basic-fit.comJohn.Doe@basic-fit.com
90%
First.MiddleLast@basic-fit.comJohn.MichaelDoe@basic-fit.com
5%
FLast@basic-fit.comJDoe@basic-fit.com
3%
First@basic-fit.comJohn@basic-fit.com
2%

Frequently Asked Questions

Where is Basic-Fit's headquarters located?

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Basic-Fit's main headquarters is located at Wegalaan, 60 Hoofddorp, 2132JC, NL. The company has employees across 6 continents, including EuropeAsiaNorth America.

What is Basic-Fit's stock symbol?

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Basic-Fit is a publicly traded company; the company's stock symbol is BSFFF.

What is Basic-Fit's official website and social media links?

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Basic-Fit's official website is basic-fit.com and has social profiles on LinkedInCrunchbase.

How much revenue does Basic-Fit generate?

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As of October 2025, Basic-Fit's annual revenue is estimated to be $825M.

What is Basic-Fit's NAICS code?

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Basic-Fit's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Basic-Fit have currently?

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As of October 2025, Basic-Fit has approximately 3.9K employees across 6 continents, including EuropeAsiaNorth America. Key team members include Chief Operating Officer: R. Z.Chief Commercial Officer (cco): E. V. V. -. H.Head Of Hr Germany: A. R.. Explore Basic-Fit's employee directory with LeadIQ.

What industry does Basic-Fit belong to?

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Basic-Fit operates in the Wellness and Fitness Services industry.

What technology does Basic-Fit use?

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Basic-Fit's tech stack includes Lucky OrangeCloudflareGoogle MapsLinkedInRubySmartsheetHSTSGoogle Tag Manager.

What is Basic-Fit's email format?

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Basic-Fit's email format typically follows the pattern of First.Last@basic-fit.com. Find more Basic-Fit email formats with LeadIQ.

When was Basic-Fit founded?

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Basic-Fit was founded in 2013.
Basic-Fit

Basic-Fit

Wellness and Fitness ServicesNetherlands1001-5000 Employees

Founded in 2013, Basic-Fit is proud to have more than 4.4+ million members in more than 1,600+ clubs across the Netherlands, Belgium, Luxembourg, France, Spain, and Germany. Thanks to our fast growth we can call ourselves Europe’s value-for-money fitness leader.

Our Mission & Values
We believe that everyone deserves to be fit and feel great. We are on a mission to make fitness accessible to everyone and get people to love their fitness habits. Our values - Be, Accessible, Smart, Inclusive, Committed form our name "Basic" and are the core ID of our company.

Our Approach
We offer low-cost, high-value fitness solutions to make working out a basic of life everywhere at any given time. By using state-of-the-art technology we constantly update our products and make them scalable, affordable, and personalised. We are committed to making people love their fitness habits to help them lead healthier lives.

Our Proposition
Our memberships give access to our clubs and our Basic-Fit app. The app offers hundreds of training programmes, podcasts, virtual group lessons, nutritional advice and recipes, a personal online coaching service, and other practical information. With this product range, we give our members the opportunity to exercise everywhere and reach their long-term goals.

Go For It!
Our headquarters is located in Hoofddorp, just outside of Amsterdam. We’re a fast-growing, tech-driven company with an international mindset, always looking for proactive and down-to-earth people who want to contribute to our mission.

Section iconCompany Overview

Headquarters
Wegalaan, 60 Hoofddorp, 2132JC, NL
Stock Symbol
BSFFF
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2013
Employees
1001-5000

Section iconFunding & Financials

  • $10M$25M

    Basic-Fit's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Basic-Fit's revenue is estimated to be in the range of $10M$25M

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