Insights

Market Expansion Potential Basic-Fit’s rapid growth across six countries and plans to introduce a franchise model present ample opportunities to offer supporting operational technology, training, and management solutions to facilitate seamless expansion and franchise integration.

Digital Engagement Growth With a tech-driven approach and a strong online presence, there is an opportunity to provide advanced customer engagement tools, digital membership management systems, and personalized fitness solutions to enhance member retention and attract new audiences.

Regulatory Opportunities Upcoming potential regulatory changes, such as allowing 24/7 gym operations in France, create a chance to supply operational infrastructure, scheduling systems, and energy management solutions that enable gyms to adapt quickly and capitalize on increased member activity.

Cost Optimization Solutions The company's focus on financial discipline and growth strategy underscores a need for efficiency-boosting solutions, including energy management, space utilization analytics, and automation tools that can help reduce costs and improve club profitability.

Market Differentiation Basic-Fit’s positioning as a value-for-money leader with higher member retention and lower leverage compared to competitors suggests opportunities to offer affordable, high-impact marketing services, loyalty programs, and member analytics to strengthen its competitive edge.

Basic-Fit Tech Stack

Basic-Fit uses 8 technology products and services including Lucky Orange, Cloudflare, Google Maps, and more. Explore Basic-Fit's tech stack below.

  • Lucky Orange
    Analytics
  • Cloudflare
    Content Management System
  • Google Maps
    Maps
  • LinkedIn
    Online Community Software
  • Ruby
    Programming Languages
  • Smartsheet
    Project Management
  • HSTS
    Security
  • Google Tag Manager
    Tag Management

Media & News

Basic-Fit's Email Address Formats

Basic-Fit uses at least 3 format(s):
Basic-Fit Email FormatsExamplePercentage
First.Last@basic-fit.nlJohn.Doe@basic-fit.nl
86%
First.MiddleLast@basic-fit.nlJohn.MichaelDoe@basic-fit.nl
9%
Last.First@basic-fit.nlDoe.John@basic-fit.nl
2%
FirstMiddleLast@basic-fit.nlJohnMichaelDoe@basic-fit.nl
3%
First.Last@basic-fit.comJohn.Doe@basic-fit.com
89%
FLast@basic-fit.comJDoe@basic-fit.com
5%
First.MiddleLast@basic-fit.comJohn.MichaelDoe@basic-fit.com
4%
First@basic-fit.comJohn@basic-fit.com
2%

Frequently Asked Questions

Where is Basic-Fit's headquarters located?

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Basic-Fit's main headquarters is located at 60 Wegalaan Hoofddorp, North Holland 2132 jc Netherlands. The company has employees across 6 continents, including EuropeAsiaNorth America.

What is Basic-Fit's stock symbol?

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Basic-Fit is a publicly traded company; the company's stock symbol is BFIT.AS.

What is Basic-Fit's official website and social media links?

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Basic-Fit's official website is corporate.basic-fit.com and has social profiles on LinkedInCrunchbase.

What is Basic-Fit's SIC code NAICS code?

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Basic-Fit's SIC code is 7991 - Physical Fitness Facilities NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Basic-Fit have currently?

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As of June 2026, Basic-Fit has approximately 4K employees across 6 continents, including EuropeAsiaNorth America. Key team members include Cfo: M. D. K.Chief Operating Officer: R. Z.Chief Commercial Officer (cco): E. V. V. -. H.. Explore Basic-Fit's employee directory with LeadIQ.

What industry does Basic-Fit belong to?

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Basic-Fit operates in the Wellness and Fitness Services industry.

What technology does Basic-Fit use?

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Basic-Fit's tech stack includes Lucky OrangeCloudflareGoogle MapsLinkedInRubySmartsheetHSTSGoogle Tag Manager.

What is Basic-Fit's email format?

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Basic-Fit's email format typically follows the pattern of First.Last@basic-fit.nl. Find more Basic-Fit email formats with LeadIQ.

When was Basic-Fit founded?

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Basic-Fit was founded in 2013.

Basic-Fit

Wellness and Fitness ServicesNorth Holland, Netherlands1001-5000 Employees

Founded in 2013, Basic-Fit has grown into Europe's value-for-money fitness leader with 4.7 million members, 1,650+ clubs, and 8,000+ employees across 6 countries. Our mission is simple: make fitness accessible to everyone, every day.

We're a fast-growing, tech-driven company with an international mindset and a no-nonsense culture, built on five values that form our name: Be yourself, Accessible to all, Smart in what we do, Inclusive by nature, Committed to growth.

Our headquarters is in Hoofddorp and we're always looking for people who want to help Europe move more and feel better. 

Ready? Go for it.

Section iconCompany Overview

Headquarters
60 Wegalaan Hoofddorp, North Holland 2132 jc Netherlands
SIC Code
7991 - Physical Fitness Facilities
Stock Symbol
BFIT.AS
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2013
Employees
1001-5000

Section iconFunding & Financials

  • $25M$50M

    Basic-Fit's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Basic-Fit's revenue is estimated to be in the range of $25M$50M

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