Insights

Expansion Momentum Bell's Brewery has a history of facility expansions and capacity upgrades, including a 2012 expansion to 500,000 barrels and a multi-million upgrade to Kalamazoo facilities. This suggests ongoing capacity needs and potential for equipment, packaging lines, or facility upgrades in related markets.

Strategic Partnership The company operates with a semi-independent stance but joined forces with New Belgium Brewing in 2022, indicating openness to collaborations, co-branding, distribution partnerships, and shared technology or sustainability initiatives that could be leveraged in sales conversations.

Brand and Flavor Innovation Frequent launches including Oberon Light and Oberon Raspberry Eclipse as well as Oberon Day events signal an appetite for product innovation and consumer engagement. Opportunities exist for co-branded marketing programs, limited-time offers, or new SKUs in regional markets.

Growth-Supporting Tech Bell's uses a mix of software and tech tools (Shopify, Zoho, iCIMS, Azure/AD, analytics) that indicate reliance on digital marketing, e-commerce, and talent management. This creates openings for B2B solutions in e-commerce optimization, CRM/ERP integration, and data-driven marketing services.

Community and Café Channel With the Eccentric Café and emphasis on community roots, there is potential for experiential retail and foodservice partnerships, taproom supply deals, and wholesale opportunities tied to on-site events and cafe operations in Michigan and adjacent markets.

Similar companies to Bell’s Brewery

Bell’s Brewery Tech Stack

Bell’s Brewery uses 8 technology products and services including Google AdSense, iCIMS, AutoCAD, and more. Explore Bell’s Brewery's tech stack below.

Media & News

Bell’s Brewery's Email Address Formats

Bell’s Brewery uses at least 4 email formats:
Bell’s Brewery Email FormatsExamplePercentage
FLast@bellsbeer.comJDoe@bellsbeer.com
91%
FirstLast@bellsbeer.comJohnDoe@bellsbeer.com
5%
First.Last@bellsbeer.comJohn.Doe@bellsbeer.com
3%
Last@bellsbeer.comDoe@bellsbeer.com
1%

Frequently Asked Questions

What is Bell’s Brewery's phone number?

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You can contact Bell’s Brewery's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Bell’s Brewery's official website and social media links?

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Bell’s Brewery's official website is bellsbeer.com and has social profiles on LinkedIn.

How much revenue does Bell’s Brewery generate?

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As of August 2026, Bell’s Brewery's annual revenue is estimated to be $50M - $100M.

What is Bell’s Brewery's SIC code and NAICS code?

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Bell’s Brewery's SIC code is 2082 - Malt Beverages and NAICS code is 722 - Food Services and Drinking Places.

How many employees does Bell’s Brewery have currently?

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As of August 2026, Bell’s Brewery has approximately 189 employees across 3 continents, including North America, Africa and Europe. Key team members include Director Of Human Resources: C. O., National Sales Development Manager: D. M. and Logistics Manager: A. K. Explore Bell’s Brewery's employee directory with LeadIQ.

What industry does Bell’s Brewery belong to?

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Bell’s Brewery operates in the Food and Beverage Services industry.

What technology does Bell’s Brewery use?

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Bell’s Brewery's tech stack includes Google AdSense, iCIMS, AutoCAD, Zoho, Shopify, Azure Active Directory, Microsoft Active Directory and Piwik PRO Core.

What is Bell’s Brewery's email format?

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Bell’s Brewery's email format typically follows the pattern of FLast@bellsbeer.com. Find more Bell’s Brewery email formats with LeadIQ.

When was Bell’s Brewery founded?

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Bell’s Brewery was founded in 1985.
Bell’s Brewery logo

Bell’s Brewery

Food and Beverage ServicesMichigan, United States51-200 Employees

Bell’s Brewery is a Michigan-based craft brewery and beverage company with a long-standing presence in the Midwest, rooted in Kalamazoo and expanding to nearby facilities. Founded on a hobbyist’s quest for better beer, it has grown into an independent operation with a focus on community and environmental stewardship, producing a range of beers and operating the Eccentric Café. The company positions itself within the food and beverage services industry, emphasizing traditional brewing alongside a café experience that serves as a regional touchpoint for beer enthusiasts and local patrons alike.
Bell’s operates across multiple brewing facilities and has pursued growth through facility enhancements and nearby expansions, reflecting its ongoing development within the industry. The business maintains a regional footprint in Michigan and nearby areas, offering its products to consumers who value craft, consistency, and a connection to local brewing culture. Recent activity noted in the public press includes partnership and product news, including new flavor introductions and branding efforts surrounding Oberon, which illustrate its continued presence in the craft beer scene while remaining dedicated to its community-oriented mission.

Section iconCompany Overview

Phone number
SIC Code
2082 - Malt Beverages
NAICS Code
722 - Food Services and Drinking Places
Founded
1985
Employees
51-200

Section iconFunding & Financials

  • $50M - $100M

    Bell’s Brewery's revenue is estimated to be in the range of $50M - $100M

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