Expansive Asset Base Blue Outdoor manages over 40,000 advertising faces, providing extensive outdoor signage opportunities across various locations, making it an attractive partner for brands seeking large-scale outdoor campaigns.

Diverse Partnerships With high-profile partners such as Blackstone, Howard Hughes, and Tanger Outlets, Blue Outdoor demonstrates strong industry connections, which could facilitate collaborative marketing opportunities and joint ventures.

Rapid Market Expansion The introduction of bluePOP in 2020 expanded Blue Outdoor's reach to over 2,000 strip centers across 47 states, indicating growth potential in high-traffic retail environments ideal for targeted advertising campaigns.

Technological Capabilities Utilizing advanced tech stack including Salesforce, Cloudflare, and various web technologies, Blue Outdoor is positioned to leverage digital tools for better campaign management and data-driven sales strategies.

Revenue Opportunities With annual revenues estimated between $10 and 25 million and a focused outdoor network, there are significant opportunities to upsell enhanced signage packages or integrated advertising solutions to existing and prospective clients.