Insights

Growing Market Presence Following its recent merger with Betr and acquisition of TopSport, BlueBet is expanding its market share both domestically in Australia and internationally, presenting opportunities for B2B technology partnerships and new market entry solutions.

Technology Scalability BlueBet's proprietary cloud-based platform and mobile-first approach demonstrate a focus on scalable, high-performance solutions, making it a potential client for advanced cloud hosting, analytics, and user experience optimization services.

Regulatory Challenges With recent advertising violations and legal charges in Victoria, there is room for consulting and compliance services to support sustainable marketing practices and regulatory adherence, reducing risk and enhancing brand reputation.

Market Expansion Strategies BlueBet's entry into the Louisiana sports wagering market and expansion efforts highlight growth ambitions that could benefit from targeted market research, localized compliance solutions, and marketing technology enhancements.

Emerging Competitor Profile As a relatively smaller player with revenues under 1 million and aggressive expansion plans, BlueBet offers opportunities for innovative technology providers to deliver cost-effective solutions that bolster their competitive edge and operational efficiency.

BlueBet Tech Stack

BlueBet uses 8 technology products and services including Google Fonts API, Handlebars, Chart.js, and more. Explore BlueBet's tech stack below.

  • Google Fonts API
    Font Scripts
  • Handlebars
    Javascript Frameworks
  • Chart.js
    Javascript Graphics
  • Ramda
    Javascript Libraries
  • Moment Timezone
    Javascript Libraries
  • PHP
    Programming Languages
  • Google Tag Manager
    Tag Management
  • Google Analytics
    Web Analytics

Media & News

BlueBet's Email Address Formats

BlueBet uses at least 1 format(s):
BlueBet Email FormatsExamplePercentage
Last@bluebet.com.auDoe@bluebet.com.au
34%
First.Last@bluebet.com.auJohn.Doe@bluebet.com.au
25%
FirstL@bluebet.com.auJohnD@bluebet.com.au
7%
Last@bluebet.com.auDoe@bluebet.com.au
34%

Frequently Asked Questions

What is BlueBet's stock symbol?

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BlueBet is a publicly traded company; the company's stock symbol is BBT.AX.

What is BlueBet's official website and social media links?

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BlueBet's official website is bluebet.com.au and has social profiles on LinkedIn.

What is BlueBet's NAICS code?

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BlueBet's NAICS code is 7132 - Gambling Industries.

How many employees does BlueBet have currently?

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As of December 2025, BlueBet has approximately 25 employees across 2 continents, including OceaniaAsia. Key team members include Chief Marketing Officer: T. T.Chief Technology Officer: G. H.Head Of Legal And Regulatory: A. R.. Explore BlueBet's employee directory with LeadIQ.

What industry does BlueBet belong to?

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BlueBet operates in the Gambling Facilities and Casinos industry.

What technology does BlueBet use?

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BlueBet's tech stack includes Google Fonts APIHandlebarsChart.jsRamdaMoment TimezonePHPGoogle Tag ManagerGoogle Analytics.

What is BlueBet's email format?

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BlueBet's email format typically follows the pattern of Last@bluebet.com.au. Find more BlueBet email formats with LeadIQ.

When was BlueBet founded?

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BlueBet was founded in 2015.

BlueBet

Gambling Facilities and CasinosNew South Wales, Australia11-50 Employees

BlueBet is an international online wagering provider and bookmaker listed on the Australian Stock Exchange, with operations in Australia and the United States. 

BlueBet is powered by a highly scalable proprietary cloud-based technology platform that enables rapid scale, as well as being offered as a white-labelled technology solution for B2B partners. BlueBet’s websites and apps have been developed using a mobile-first strategy, delivering a premium mobile user experience. 

On 1 July 2024, BlueBet merged with leading Australian online wagering company, betr, creating a major player in the Australian online wagering market.

Section iconCompany Overview

Stock Symbol
BBT.AX
NAICS Code
7132 - Gambling Industries
Founded
2015
Employees
11-50

Section iconFunding & Financials

  • $1M

    BlueBet's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    BlueBet's revenue is estimated to be in the range of $1M

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