Insights

Strong Market Leadership As a market leader in Australian online wagering with substantial revenue and a large customer base, Sportsbet presents significant opportunities for technology and marketing partners focused on enhancing user engagement, platform scalability, and compliance solutions.

Regulatory Focus With ongoing issues related to anti-money laundering and legal challenges associated with in-play betting, there is an opening for compliance technology providers and legal consulting services to support Sportsbet in strengthening its regulatory adherence and risk management efforts.

Innovative Tech Partnerships The recent partnership with The Lumery for MarTech stack transformation indicates a commitment to digital innovation, creating opportunities for tech vendors offering advanced marketing automation, customer insights, and personalization platforms.

Leadership Expansion Key hires such as the Chief Information Officer and Head of Strategic Communication signal a focus on strategic growth and technological advancement, opening doors for executive-level technology and communications solutions providers.

Growth through Partnerships Sportsbet’s ongoing collaborations with industry bodies and sporting clubs suggest opportunities for event sponsorship, branded content, and fan engagement platforms aimed at strengthening brand presence and expanding customer loyalty.

Sportsbet Tech Stack

Sportsbet uses 8 technology products and services including Snapchat, GitHub, Akamai, and more. Explore Sportsbet's tech stack below.

  • Snapchat
    Audio, Video, Graphics
  • GitHub
    Communication And Collaboration
  • Akamai
    Content Delivery Network
  • Articulate 360
    Education Management
  • DocuSign
    Miscellaneous
  • Ruby
    Programming Languages
  • Datadog
    Real User Monitoring
  • Plyr
    Video Players

Media & News

Sportsbet's Email Address Formats

Sportsbet uses at least 1 format(s):
Sportsbet Email FormatsExamplePercentage
First.Last@sportsbet.com.auJohn.Doe@sportsbet.com.au
48%
FirstL@sportsbet.com.auJohnD@sportsbet.com.au
4%
First.Last@sportsbet.com.auJohn.Doe@sportsbet.com.au
48%

Frequently Asked Questions

What is Sportsbet's official website and social media links?

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Sportsbet's official website is sportsbet.com.au and has social profiles on LinkedIn.

What is Sportsbet's SIC code NAICS code?

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Sportsbet's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does Sportsbet have currently?

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As of December 2025, Sportsbet has approximately 1.4K employees across 6 continents, including OceaniaEuropeAfrica. Key team members include Chief Executive Officer: B. E.Chief Executive Officer: P. S.Chief Operating Officer: D. B.. Explore Sportsbet's employee directory with LeadIQ.

What industry does Sportsbet belong to?

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Sportsbet operates in the Entertainment Providers industry.

What technology does Sportsbet use?

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Sportsbet's tech stack includes SnapchatGitHubAkamaiArticulate 360DocuSignRubyDatadogPlyr.

What is Sportsbet's email format?

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Sportsbet's email format typically follows the pattern of First.Last@sportsbet.com.au. Find more Sportsbet email formats with LeadIQ.

When was Sportsbet founded?

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Sportsbet was founded in 1993.

Sportsbet

Entertainment ProvidersVictoria, Australia1001-5000 Employees

Sportsbet is an industry-leading online wagering platform, proudly employing more than 1,300 Australians – more than half of which work in tech and data science.

We serve a customer base of more than 2.4 million with a customer led, insights driven, fast and connected approach, enabling Australians to safely wager on their favourite racing and sports events. In 2023 we were recognised by work180 as one of the top 10 Australian employers for women. 

We take pride in our products, our people, our platforms, and our partnerships. Our relationships with Australia’s top racing bodies and sporting codes help us contribute to the growth of local and national competitions and support grassroots participation.

As market leaders in Australian online wagering, we are committed to corporate and social responsibility and we meet and exceed regulatory requirements to ensure the protection and well-being of our customers, setting high standards in our industry.

We work hard and play hard, so along with a competitive salary and generous performance-based bonus, here’s some of our other perks:

-25 days annual leave
-Genuine flex & remote working policy with a $1050 WFH office allowance
Tailored career dev programs
-Discounted gym memberships, free breakfast, loads of event & conference tickets
-Access to our Employee Assistance Program and a Circle In membership
come back for 4 days, get paid for 5.

We’re a flexible, progressive, open-minded, and inclusive employer who welcomes you for who you as you are. To make sure you are the best person for Sportsbet we assess behaviours, learning agility and expertise.

Section iconCompany Overview

SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
1993
Employees
1001-5000

Section iconFunding & Financials

  • $50M$100M

    Sportsbet's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Sportsbet's revenue is estimated to be in the range of $50M$100M

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