Strategic early stage Brand New Matter focuses on pre-seed through Series A investments, presenting a sales opportunity to firms seeking strategic capital, mentorship, and network access in early-stage startups. Approach potential portfolio companies with value adds beyond capital, such as strategic partnerships and go-to-market support.

Disruptive focus The firm targets teams building disruptive companies, suggesting a sales angle around innovative tech, scalable models, and market-defining products. Position solutions that accelerate disruption, product-market fit, and rapid growth for portfolio companies.

Geographic reach Headquartered in New York and Connecticut with a broad venture approach, there is an opportunity to engage startups in the Northeast region and beyond. Tailor outreach to mission-driven founders seeking regional investor networks and local ecosystem synergies.

Track record signal Recent investment in Bizly with a notable Seed round indicates openness to co-investment and strategic portfolio building. Leverage this signal to propose co-investment opportunities, joint marketing events, or technology partnerships that complement Bizly’s platform.

Technical footprint The tech stack includes analytics and user behavior tools (Crazy Egg, Hotjar, HubSpot Analytics), WordPress, and Google Workspace, implying emphasis on data-driven marketing and digital infrastructure. Offer solutions that optimize analytics, CRM-driven growth, and scalable website experiences tailored for early-stage startups.