AI-powered event engagement Certain Inc. recently launched Touchpoint Ignite, an AI-powered app designed to enhance event engagement through deep audience insights. This cutting-edge technology can be positioned as a unique selling point to attract clients looking to elevate their event experiences.
Strategic partnership expansion With recent partnerships with Eventops, Hartmann Studios Inc., ON24, and Meetingselect GMBH, Certain Inc. has significantly expanded its network and offerings. These collaborations open doors for cross-selling opportunities and provide access to a wider customer base interested in integrated event solutions.
Digital events solution The launch of Certain Digital by Certain Inc. presents a new revenue stream and sales opportunity. By offering a digital events solution, the company can cater to clients seeking innovative ways to connect with their audience virtually, particularly in today's landscape of hybrid and online events.
Promotion of key personnel The promotion of James Huddleston to vice president of marketing at Certain Inc. showcases the company's commitment to strengthening its leadership team. Utilizing this news in sales pitches can demonstrate stability and expertise within the organization, fostering trust with potential clients.
Competitive differentiation Certain Inc.'s revenue falls within the range of similar companies like Splash, Grip, Bizzabo, Whova, and Taveo. Highlighting the company's financial health and market positioning can be a key differentiator in sales conversations, showcasing stability and reliability to potential customers.