Cloud Workspace Opportunity The 2013 launch of a cloud workspace product line suggests a platform-friendly approach that can be expanded to offer hosted and cloud-based VoIP, UC, and data center services to potential mid-market clients in healthcare, education, and manufacturing.

Unified Communications Strength As a ShoreTel Unified Communications Solutions partner emphasizing IP telephony reliability and ease of use, target customers seeking scalable, easy-to-manage UC deployments with strong end-user productivity in mid-sized organizations.

Security and Continuity Radware Premier Partner positioning for network security, load balancing, IPS, and business continuity presents cross-sell opportunities to customers needing disaster recovery planning, DR testing services, and resilient multi-WAN architectures.

Vertical Market Focus Core solutions built around Healthcare, Education, Finance, Manufacturing, Hosted Solutions, and Data Centers indicate ripe cross-sell potential within existing verticals that require compliant, reliable communications and data infrastructure.

Growth Profile With a modest revenue range and 11-50 employees, there is room to target growth-minded smaller to mid-market firms that may benefit from a bundled package of UC, hosted workspace, and security services to scale their IT ecosystems.