Insights

Portfolio Expansion CURiO owns multiple luxury fragrance brands including Capri Blue, Thymes, and Otherland, presenting cross-sell opportunities to retailers and distributors seeking enriched home fragrance assortments.

Growth Leader With a recent CEO appointment and a growing revenue base in the 50-100 million range, targeted outreach to department stores, luxury masstige retailers, and online marketplaces could accelerate distribution and new product launches.

Digital Native Edge Otherland’s digitally native brand status signals openness to e-commerce partnerships, influencer collaborations, and direct-to-consumer initiatives that can be leveraged by retailers seeking modern, story-driven fragrance experiences.

Strategic Acquisitions CURiO’s acquisition of Otherland demonstrates a pattern of expanding brand portfolio; potential sales plays include proposing co-branded exclusives, limited editions, or retailer-only SKUs to drive traffic and premium positioning.

Geographic & Retail Fit Two headquarters locations and a broad retail distribution network imply strong alignment with national retailers, luxury masstige boutiques, Amazon, and international channels; explore channel-specific programs and regional launch plans.

Similar companies to CURiO Brands

CURiO Brands Tech Stack

CURiO Brands uses 8 technology products and services including Squarespace, Microsoft SQL Server, Jamf Pro, and more. Explore CURiO Brands's tech stack below.

CURiO Brands's Email Address Formats

CURiO Brands uses at least 3 email formats:
CURiO Brands Email FormatsExamplePercentage
FLast@curiobrands.comJDoe@curiobrands.com
59%
First.Last@curiobrands.comJohn.Doe@curiobrands.com
23%
Last@curiobrands.comDoe@curiobrands.com
18%

Frequently Asked Questions

What is CURiO Brands's phone number?

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You can contact CURiO Brands's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is CURiO Brands's official website and social media links?

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CURiO Brands's official website is curiobrands.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does CURiO Brands generate?

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As of October 2026, CURiO Brands's annual revenue is estimated to be $50M - $100M.

What is CURiO Brands's NAICS code?

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CURiO Brands's NAICS code is 42 - Wholesale Trade.

How many employees does CURiO Brands have currently?

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As of October 2026, CURiO Brands has approximately 127 employees across 2 continents, including North America and Europe. Key team members include Vice President Of Human Resources And Administration: C. W., Head Cook And Shift Leader: R. W. and Director Of Luxury Retail: H. M. Explore CURiO Brands's employee directory with LeadIQ.

What industry does CURiO Brands belong to?

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CURiO Brands operates in the Wholesale industry.

What technology does CURiO Brands use?

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CURiO Brands's tech stack includes Squarespace, Microsoft SQL Server, Jamf Pro, Klaviyo, Stripe, Microsoft Azure, 1Password and Sprout Social.

What is CURiO Brands's email format?

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CURiO Brands's email format typically follows the pattern of FLast@curiobrands.com. Find more CURiO Brands email formats with LeadIQ.
CURiO Brands logo

CURiO Brands

WholesaleMinnesota, United States51-200 Employees

CURiO Brands operates in the luxury fragrance space, designing and marketing branded scents for home and bath and body categories. The company is home to Capri Blue and Thymes, brands known for distinctive offerings such as Volcano and Frasier Fir. It runs from two sites, with its headquarters in Minneapolis, Minnesota, and a manufacturing facility in Starkville, Mississippi. CURiO emphasizes creativity, courage, connectedness, and ambition as core principles that guide its work and development opportunities for employees.
Its products reach consumers through a broad distribution network that includes major retailers, independent specialty stores, international markets, Amazon, and the brands’ own websites. In 2023, CURiO expanded its portfolio by acquiring Otherland Candle Company, integrating the brand into its lineup alongside Capri Blue and Thymes to broaden its luxury fragrance offering.

Section iconCompany Overview

Phone number
NAICS Code
42 - Wholesale Trade
Employees
51-200

Section iconFunding & Financials

  • $50M - $100M

    CURiO Brands's revenue is estimated to be in the range of $50M - $100M

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