Innovative Digital Solutions Digital@FEMSA specializes in creating practical and reliable digital payment tools like Spin by OXXO, highlighting opportunities to expand digital financial services and reach new customer segments interested in simplified payment solutions.

Strong Financial Position With annual revenues ranging between 50 million to 100 million dollars, the company displays solid financial health, making it a viable partner for scalable technology collaborations and investment in innovative projects.

Corporate Backing and Experience Backed by FEMSA's over 130 years of experience, Digital@FEMSA is positioned as an established player with the capacity to leverage large-scale operational expertise for new digital initiatives across diverse markets.

Market Expansion Potential As a division focused on digital community value, there are significant opportunities to develop partnerships with larger corporates in similar industries or regions to expand digital adoption and co-create new financial technologies.

Talent and Innovation Edge With a multidisciplinary team dedicated to innovation, Digital@FEMSA is well-placed to collaborate with tech firms and attract top talent, fostering the development of cutting-edge solutions suited for the evolving financial services landscape.