Sustainable Innovation Metsä Group is actively developing eco-friendly packaging solutions such as wood fibre punnets and laminated fibre series, highlighting an ongoing commitment to sustainable and innovative packaging that appeals to environmentally-conscious consumers and brands.

Digital Transformation The company's utilization of advanced technology platforms like Microsoft Azure, SAP Analytics Cloud, and Tailwind CSS indicates a focus on digital efficiency and data-driven decision-making, presenting opportunities for tech-forward solutions and integrated supply chain services.

Environmental Certifications Upcoming PEFC group certification program signals Metsä Group’s emphasis on eco-labeling and sustainability credentials, creating potential pathways for certification management, auditing, and eco-friendly branding services.

Operational Cost Management Recent workforce reductions as part of a strategic cost-saving initiative suggest opportunities for services or products that optimize operational efficiency, automation, and workforce management within manufacturing and logistics sectors.

Recognition and Market Positioning Award-winning products like the Carton of the Year and innovative packaging designs position Metsä Group as a leader in premium sustainable packaging, presenting prospects for collaborations, premium material supplies, and branding partnerships.