Insights

Growing Organic Market Fresh City’s position as Ontario’s largest organic online retailer and its recent expansions through acquisitions like Mama Earth Organics indicate a strong market demand for organic and sustainable foods. This presents opportunities to partner with retailers and subscription services seeking to enhance their organic offerings.

Sustainability Focus The company's recognition with the Nature Inspiration Award and its investments in sustainable food production highlight its commitment to eco-friendly practices. Selling environmentally responsible products or eco-conscious branding collaborations could resonate with their customer base and open new sales channels.

Community Engagement Partnerships with local organizations such as FoodShare and the Northpine Foundation demonstrate a community-oriented approach. Leveraging this network through tailored sponsorship, co-marketing, or special events can boost visibility and drive mutually beneficial sales initiatives.

Rapid Expansion Fresh City’s multiple acquisitions and increasing retail locations suggest aggressive growth and scalability potential. Engaging with their expanding supply chain or logistics network offers opportunities for product sourcing, co-branded ventures, or technology integration to optimize distribution.

Healthy Lifestyle Trends With a focus on chef-inspired, making-from-scratch foods and bespoke meats, there is a clear appeal to health-conscious consumers. Developing targeted marketing campaigns around premium, organic, and specialty foods can help tap into their existing customer base and attract new health-focused demographics.

Fresh City Tech Stack

Fresh City uses 8 technology products and services including Google Ads, Google Ads Conversion Tracking, Google Fonts API, and more. Explore Fresh City's tech stack below.

  • Google Ads
    Advertising
  • Google Ads Conversion Tracking
    Analytics
  • Google Fonts API
    Font Scripts
  • MailerLite
    Marketing Automation
  • Java
    Programming Languages
  • Animate.css
    UI Frameworks
  • Nginx
    Web Servers
  • Google Plus
    Widgets

Media & News

Fresh City's Email Address Formats

Fresh City uses at least 1 format(s):
Fresh City Email FormatsExamplePercentage
First@freshcityfarms.comJohn@freshcityfarms.com
41%
First.Last@freshcityfarms.comJohn.Doe@freshcityfarms.com
16%
FirstL@freshcityfarms.comJohnD@freshcityfarms.com
2%
First@freshcityfarms.comJohn@freshcityfarms.com
41%

Frequently Asked Questions

Where is Fresh City's headquarters located?

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Fresh City's main headquarters is located at 53 Samor Road North York, Ontario m6a 1j2 Canada. The company has employees across 4 continents, including North AmericaOceaniaAsia.

What is Fresh City's official website and social media links?

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Fresh City's official website is freshcityfarms.com and has social profiles on LinkedInCrunchbase.

What is Fresh City's NAICS code?

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Fresh City's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Fresh City have currently?

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As of March 2026, Fresh City has approximately 67 employees across 4 continents, including North AmericaOceaniaAsia. Key team members include Chief Technology Officer: F. S.Director Of Marketing: C. E.Director Of Operations: D. C.. Explore Fresh City's employee directory with LeadIQ.

What industry does Fresh City belong to?

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Fresh City operates in the Food and Beverage Services industry.

What technology does Fresh City use?

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Fresh City's tech stack includes Google AdsGoogle Ads Conversion TrackingGoogle Fonts APIMailerLiteJavaAnimate.cssNginxGoogle Plus.

What is Fresh City's email format?

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Fresh City's email format typically follows the pattern of First@freshcityfarms.com. Find more Fresh City email formats with LeadIQ.

When was Fresh City founded?

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Fresh City was founded in 2011.

Fresh City

Food and Beverage ServicesOntario, Canada51-200 Employees

Fresh City is an award-winning urban farm and omni-channel retailer. Founder-led, we’re on a mission to provide a better life through food. More than one decade after we first began, our belief in that is even stronger. Every day, we deliver organic produce, chef-inspired and made-from-scratch prepared foods, bespoke meats and more to thousands of Greater Toronto Area families.

In 2018, Fresh City acquired Mabel’s Bakery, a popular bakery in Toronto producing artisan bread and pastries, and shortly after acquired The Healthy Butcher, a pioneer in organic and 100% grass-fed beef, in 2019.  In 2022, subscription-based organic produce and grocery delivery company Mama Earth Organics was added to the lineup of brands making Fresh City the largest organic online retailer in Ontario.

With six retail locations and home delivery across the GTA between our four brands, the Fresh City family of brands continues to bring farmers, makers and eaters together to deliver a food experience that respects our bodies, our planet, and our shared tomorrow.

Food is our passion. We proudly employ over 500 employees across our four brands including our farm, our two warehouses, our food production facilities, our offices and our retail locations. We’re continuously advancing our culture of belonging, where everyone feels seen, heard, valued and free to be their authentic selves.

Visit www.freshcityfarms.com/careers more about the open positions across all four brands!

Section iconCompany Overview

Headquarters
53 Samor Road North York, Ontario m6a 1j2 Canada
NAICS Code
722 - Food Services and Drinking Places
Founded
2011
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    Fresh City's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Fresh City's revenue is estimated to be in the range of $1M$10M

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